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Dec-2025
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Overview
Market Insights Snapshot
High Garden's performance in the Vapor Pens category in New York has shown some fluctuations over the last few months of 2025. Starting at rank 25 in September, the brand saw a slight dip to rank 26 in October, followed by a further decline to rank 29 in November. However, December brought a positive shift as they climbed back up to rank 27. This movement indicates a somewhat unstable position within the top 30, but the ability to regain some ground by the end of the year suggests resilience and potential for improvement. The sales figures reflect this volatility, with a notable increase from November to December, hinting at a possible strategic change or market response that could be worth exploring further.
It's significant to note that High Garden managed to maintain its presence within the top 30 ranks throughout the last quarter of 2025 in New York, suggesting a steady brand recognition and consumer loyalty in the Vapor Pens category. Despite the rank fluctuations, the brand did not drop out of the top 30, which can be seen as a positive indicator of its market position. The slight uptick in December ranking, coupled with a robust sales increase, points towards a potential upward trajectory. Observing how these trends continue into the new year could provide deeper insights into High Garden's strategy and market adaptability.
Competitive Landscape
In the competitive landscape of vapor pens in New York, High Garden has experienced fluctuations in its ranking, reflecting a dynamic market environment. Despite a dip to 29th place in November 2025, High Garden managed to recover slightly to 27th in December 2025. This recovery is notable when compared to Eureka, which maintained a more stable position, peaking at 22nd in October and November before slipping to 26th in December. Meanwhile, Dime Industries showed a similar pattern to High Garden, ending December in 28th place after a brief rise to 24th in November. Magnitude saw a decline in rank from 21st in September to 29th by December, indicating a downward trend. Off Hours demonstrated relative stability, finishing December in 25th place. These shifts suggest that while High Garden faces stiff competition, particularly from brands like Eureka and Off Hours, its ability to rebound in sales and ranking towards the end of the year highlights its resilience and potential for growth in the New York vapor pen market.
Notable Products
In December 2025, the top-performing product for High Garden was the Acapulco Gold Live Resin Cartridge (1g) in the Vapor Pens category, reclaiming the number one position from previous months with sales of 1718 units. The Girl Scout Cookies Live Resin Cartridge (1g) ranked second, experiencing a slight drop from its first-place ranking in October and November. Northern Lights Live Resin Cartridge (1g) moved up to third place, showing a positive trend from its fifth-place position in November. Granddaddy Purple Live Resin Cartridge (1g) maintained a steady fourth-place ranking across October to December. Blue Dream Live Resin Cartridge (1g) rounded out the top five, dropping from its previous second-place ranking in November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
