Oct-2024
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Overview
Market Insights Snapshot
High Garden has shown a consistent presence in the Vapor Pens category in New York, maintaining a steady ranking throughout the months from July to October 2024. In July, the brand was ranked 16th, and despite a slight dip to 18th in August, it quickly rebounded to 17th in September and returned to 16th in October. This ability to maintain a position within the top 20 indicates a stable demand for High Garden's products in this category, despite fluctuations in sales figures. Such consistency is a positive indicator of brand loyalty and market presence in a competitive landscape.
While High Garden's performance in New York's Vapor Pens category is commendable, it is noteworthy that the brand did not appear in the top 30 rankings for other categories or states during this period. This absence could suggest areas for potential growth or highlight challenges the brand faces in expanding its footprint beyond its current stronghold. Understanding these dynamics is crucial for stakeholders looking to capitalize on High Garden's existing strengths while identifying opportunities for diversification and expansion in other markets.
Competitive Landscape
In the competitive landscape of vapor pens in New York, High Garden has shown a consistent presence, maintaining a rank between 16th and 18th from July to October 2024. Despite fluctuations, High Garden's sales have shown a positive trend, particularly from August to October, where sales increased significantly. This is noteworthy when compared to competitors like CRU Cannabis, which has remained consistently lower in rank, and Hepworth, which experienced a drop in rank from 13th to 17th in October. Meanwhile, Florist Farms and Off Hours have shown stronger sales performance, maintaining higher ranks throughout the period. High Garden's ability to improve its sales figures while facing such strong competition indicates a robust market strategy, although there is room for improvement to climb higher in the rankings.
Notable Products
In October 2024, Blue Dream Live Resin Cartridge (1g) maintained its position as the top-performing product for High Garden, with sales reaching 1534 units. Girl Scout Cookies Live Resin Cartridge (1g) also held steady in second place, showing consistent performance throughout the year. Northern Lights Live Resin Cartridge (1g) climbed to third place, improving from its fourth position in September. Green Crack Pure Live Resin Cartridge (1g) remained in fourth place, while Granddaddy Purple Live Resin Cartridge (1g) entered the top five for the first time. This shift in rankings highlights the growing popularity of Northern Lights and the successful introduction of Granddaddy Purple.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.