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Dec-2024
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Overview
Market Insights Snapshot
Hustler's Ambition has demonstrated notable performance fluctuations across different categories and states. In the Flower category within Nevada, the brand has seen a significant upward trajectory, improving from the 20th position in September 2024 to a consistent 10th place from October to December 2024. This upward movement is indicative of a strong market presence and increasing consumer preference during this period. However, the Pre-Roll category in the same state presents a more mixed picture, with rankings hovering around the 30th mark and only breaking into the top 30 in November 2024, where it reached 24th place. This fluctuation suggests variability in consumer demand or competitive pressure in the Pre-Roll segment.
The sales data for Hustler's Ambition further supports these observations, with Flower sales in Nevada peaking in October and November 2024, before experiencing a decline in December. This trend might be reflective of seasonal purchasing behaviors or strategic marketing efforts that resonated well during the fall months. In contrast, while the Pre-Roll category did see an improvement in November, the brand struggled to maintain a strong position, as indicated by its drop to 26th place in December. This inconsistency in ranking highlights potential challenges or opportunities for growth within the Pre-Roll market, where sustained efforts could help solidify a more competitive standing.
Competitive Landscape
In the competitive landscape of the Nevada flower category, Hustler's Ambition has demonstrated a notable ascent in rankings, moving from 20th place in September 2024 to a consistent 10th place from October through December 2024. This upward trajectory indicates a strengthening market position, likely driven by strategic initiatives or product offerings that resonate with consumers. In contrast, Green Life Productions also improved its rank significantly, climbing from 18th to 9th place by December, suggesting strong competitive pressure. Meanwhile, Summa Cannabis and Ghost Town Cannabis have shown steady improvements, with Summa Cannabis reaching 12th place and Ghost Town Cannabis advancing to 11th place by December. Notably, Find. experienced a volatile ranking pattern, dropping to 17th in October before recovering to 8th place by December. These shifts highlight a dynamic market environment where Hustler's Ambition must continue to innovate and adapt to maintain and improve its competitive standing.
Notable Products
In December 2024, Mochi Gelato Pre-Roll (1g) emerged as the top-performing product for Hustler's Ambition, climbing from the second position in November to secure the number one spot with sales reaching 3081 units. Papaya Master (14g) made a remarkable debut in the rankings, securing the second position with sales of 1028 units. Sticky Fingers (14g) maintained a strong presence, ranked third, although its sales declined from November. Mochi Gelato (3.5g) experienced a drop in ranking from first in November to fourth in December, indicating a significant decrease in sales. Apple Tartz Pre-Roll (1g) rounded out the top five, slipping from fourth place in October to fifth in December, reflecting a steady decline in sales over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
