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Jan-2025
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Overview
Market Insights Snapshot
Hustler's Ambition has shown a notable performance in the Nevada cannabis market, particularly in the Flower category. Over the span from October 2024 to January 2025, the brand maintained a strong foothold, consistently ranking within the top 11. The brand saw a slight dip in ranking from 9th in December to 11th in January, which might indicate increased competition or a seasonal fluctuation in sales. Despite this, the brand's ability to stay within the top 11 showcases its resilience and popularity in the Flower category. Such consistent performance in a highly competitive market is indicative of a well-received product line.
In the Pre-Roll category, Hustler's Ambition experienced an upward trajectory in Nevada. Starting from 29th place in October 2024, the brand improved its position to 18th by January 2025. This upward movement suggests a growing consumer interest and possibly an effective marketing strategy or product innovation that resonated well with consumers. The absence of a top 30 rank in other states or categories might imply either a strategic focus on Nevada or challenges in expanding their market presence elsewhere. Understanding the dynamics behind these rankings could provide deeper insights into the brand's strategic positioning and potential areas for growth.
Competitive Landscape
In the competitive landscape of the Nevada flower category, Hustler's Ambition has shown a consistent performance, maintaining a rank within the top 20 over the last few months. Notably, Hustler's Ambition held a steady position at rank 10 in October and November 2024, before slightly improving to rank 9 in December 2024, and then dropping to rank 11 in January 2025. This fluctuation suggests a competitive pressure from brands like Nature's Chemistry, which consistently ranked higher, peaking at rank 6 in October 2024, and CAMP (NV), which experienced a significant surge to rank 5 in November 2024. Despite these challenges, Hustler's Ambition's sales figures indicate resilience, with a notable recovery in January 2025, outperforming Ghost Town Cannabis, which trailed behind in both rank and sales. This data highlights the dynamic nature of the market and the need for Hustler's Ambition to strategize effectively to maintain and improve its market position amidst strong competition.
Notable Products
In January 2025, Mochi Gelato Pre-Roll (1g) from Hustler's Ambition maintained its top position in the Pre-Roll category, achieving an impressive sales figure of 3825 units. Cannoli Kush Pre-Roll (1g) emerged as a strong contender, securing the second rank with notable sales growth from previous months. Sticky Fingers (3.5g), which once led the Flower category in October 2024, dropped to the third rank, indicating a shift in consumer preference. Zootiez Pre-Roll (1g) and Pick & Roll Pre-Roll (1g) rounded out the top five, ranking fourth and fifth respectively, both showing a strong market entry in January. The data suggests a growing preference for pre-rolls, with significant reshuffling in the rankings since December 2024.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
