In The Flow

In The Flow has shown a notable performance in the Flower category across different states, particularly in Colorado and Missouri. In Colorado, the brand has demonstrated a positive trajectory, moving from the 15th rank in June 2024 to the 8th position by September 2024. This upward movement is indicative of a strong market presence and growing consumer preference in Colorado. The sales figures also reflect this trend, with a significant increase from June to September. Meanwhile, in Missouri, In The Flow has similarly improved its standing, climbing from the 26th rank in June to the 17th position in September. This consistent improvement in rankings suggests that the brand is gaining traction and expanding its influence in the Missouri market as well.

Despite these positive movements, it is important to note that In The Flow has not appeared in the top 30 brands in any other state or category, which could indicate a more focused strategy or limited market penetration outside of Colorado and Missouri. The absence from other state rankings might suggest areas for potential growth or highlight regions where the brand is yet to establish a significant foothold. However, the increasing sales figures in both Colorado and Missouri indicate a robust performance in these key markets, suggesting that In The Flow is effectively capitalizing on its strengths within the Flower category. This focused success in two states could serve as a foundation for broader expansion efforts in the future.