Nov-2024
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Overview
Market Insights Snapshot
Indiva has demonstrated notable performance in the Alberta market, particularly in the Capsules category where it consistently held a top 10 position, moving up from 10th in August to 8th in November. This upward trend is complemented by a significant increase in sales, highlighting a strong demand for their capsules. Conversely, in the Edible category, Indiva's ranking slipped from 12th in August to 14th in November, with a noticeable decline in sales during the same period, indicating potential challenges in maintaining its market share in edibles.
In British Columbia, Indiva has maintained a strong presence in the Capsules category, although its ranking fluctuated slightly, it remained within the top 4 throughout the months. This stability suggests a consistent consumer base for their capsules. However, in the Edible category, Indiva's position improved from 24th to 21st, indicating a gradual but positive shift in consumer preference towards their edible products. Meanwhile, in Ontario, Indiva's performance in Capsules showed a robust upward trajectory, climbing from 9th to 6th, reflecting a significant increase in sales and market penetration. On the other hand, their Edible category maintained a steady 24th rank, suggesting a stable, albeit modest, presence in the market.
Competitive Landscape
In the Ontario capsules market, Indiva has shown a promising upward trajectory over the past few months, climbing from the 9th position in August 2024 to 6th by November 2024. This improvement in rank is indicative of a significant increase in sales, with a notable jump from September to November, suggesting successful marketing strategies or product acceptance. In contrast, Glacial Gold has maintained a relatively stable position, consistently ranking between 4th and 5th, while Vortex Cannabis Inc. experienced a decline from 4th to 7th, possibly due to fluctuating sales. Dosecann has remained steady at 7th and 8th positions, indicating stable but not growing sales. Meanwhile, Emprise Canada has shown resilience, moving up to 5th place in November. Indiva's rise in rank and sales amidst these dynamics highlights its growing influence and potential to capture more market share in the competitive landscape of Ontario's cannabis capsules sector.
Notable Products
In November 2024, Blips THC Tablets 25-Pack (250mg) maintained its top position among Indiva's products, showing a notable increase in sales to 6966 units. Vanilla Double Stuffed Chocolate Cookie (10mg) held its second place consistently from the previous month, with sales reaching 5018 units. The CBD/THC 1:1 Cookies & Cream White Chocolate (10mg CBD, 10mg THC) remained steady in third place across all months from August to November. Doppio- Fudge Double Stuffed Chocolate Cookie (10mg) secured the fourth spot, showing a slight increase in sales compared to October. Meanwhile, 1432 - CBG:THC 1:1 Milk Chocolate (10mg CBG 10mg THC) retained its fifth position, despite a significant drop in sales from earlier months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.