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Sep-2024
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Overview
Market Insights Snapshot
Infinity (MO) has shown a mixed performance across different product categories in Missouri. In the Concentrates category, the brand maintained a position within the top 10 from June to September 2024, with a slight decline from 6th to 10th place. Despite this drop in ranking, the brand's sales showed only a minor decrease, indicating a relatively stable demand. The consistent presence in the top 10 highlights Infinity (MO)'s strong foothold in the Concentrates market, although the downward trend in ranking could suggest increasing competition or shifts in consumer preferences.
Conversely, in the Vapor Pens category, Infinity (MO) experienced a more volatile ranking trajectory. Starting at 54th place in June and July, the brand dropped to 58th in August but rebounded to 44th by September. This fluctuation was accompanied by a notable increase in sales from August to September, suggesting a positive response to potential strategic adjustments or market conditions. However, the brand's absence from the top 30 in this category throughout the months indicates challenges in reaching a broader consumer base or differentiating its product offerings from competitors. This contrast between categories provides a nuanced view of Infinity (MO)'s market dynamics in Missouri.
Competitive Landscape
In the Missouri concentrates market, Infinity (MO) has experienced some fluctuations in its competitive positioning over the past few months. Starting from a strong 6th place in June 2024, Infinity (MO) saw a decline to 8th place in July and further slipped to 10th by August, where it remained in September. This downward trend in rank coincides with a decrease in sales from June to August, although there was a slight recovery in September. Notably, Illicit / Illicit Gardens showed a significant improvement, climbing from 13th in June to 7th in August before settling at 11th in September, indicating a competitive threat with its sales peaking in August. Meanwhile, Vibe Cannabis (MO) maintained a relatively stable position, consistently ranking just above Infinity (MO) from June through September, suggesting a steady consumer preference. Additionally, Robust and Pinpoint both showed upward momentum, with Robust improving its rank from 23rd in June to 12th in September, and Pinpoint jumping from 12th in June to 8th in September, both potentially capturing market share from Infinity (MO). These dynamics highlight the competitive pressures Infinity (MO) faces in maintaining its market position amidst shifting consumer preferences and aggressive competition.
Notable Products
In September 2024, Infinity (MO)'s top-performing product was Confetti Cobbler Live Sugar (1g) in the Concentrates category, which rose to the number one rank with sales of 609 units. Gelato Cake Live Badder (1g) made a notable entry into the rankings, securing the second position with impressive sales. Goldmember Cured Wax (1g), which held the top spot in August, dropped to third place, indicating a slight decline in its momentum. Red Runtz X Grape Cream Cake Live Rosin Cartridge (0.5g) entered the list at fourth place, showcasing a strong performance in the Vapor Pens category. New York Mayhem x Punch Breath Live Badder (1g) rounded out the top five, maintaining a steady presence in the rankings since its debut.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
