.svg){kind=small}
Aug-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Leal has shown significant upward momentum in the New York market across multiple categories over the past few months. In the Flower category, Leal's ranking improved from 36th in May to 14th by August, illustrating a strong upward trajectory. This improvement is even more noteworthy considering that they were not in the top 30 brands in May and June, but managed to break into the top 30 in July and further improve their position in August. This indicates a growing consumer preference for Leal's Flower products in New York, likely driven by both quality and marketing efforts.
Similarly, in the Pre-Roll category, Leal has demonstrated robust growth in New York. Starting from a rank of 39 in May, they climbed to 8th position by August. This leap from outside the top 30 to a top 10 position within a span of four months is quite impressive and suggests a strong market penetration. Such a rapid ascent in rankings could be attributed to successful product launches or strategic promotions that resonated well with consumers. The sales figures mirror this trend, showing a significant increase, which further underscores Leal's growing footprint in the New York cannabis market.
Competitive Landscape
In the competitive landscape of the New York Flower category, Leal has demonstrated a remarkable upward trajectory in recent months. Starting from a rank of 36 in May 2024, Leal climbed to rank 14 by August 2024, indicating a significant improvement in market positioning. This rise is particularly notable when compared to competitors such as Aeterna, which maintained a relatively stable but higher rank, fluctuating between 13 and 22 during the same period. Meanwhile, Zizzle consistently held a top-tier position, ranking between 9 and 12, showcasing its strong market presence. Another competitor, Alchemy Pure, also showed stable performance, ranking between 13 and 19. Ithaca Organics Cannabis Co. saw a similar upward trend to Leal, moving from rank 33 to 16. These shifts suggest that while Leal is gaining ground rapidly, it still faces stiff competition from well-established brands. The overall trend indicates a dynamic market where Leal's strategic initiatives are beginning to pay off, potentially driving further sales growth and improved rankings in the near future.
Notable Products
In August 2024, the top-performing product from Leal was Garlic Budder Pre-Roll (1g), maintaining its number one rank with notable sales of 14,521 units. Blueberry Muffin Pre-Roll (1g) rose to the second position, showing a significant increase from its fourth rank in July 2024. Royal Highness Pre-Roll (1g) dropped to the third spot from its consistent second place in the previous two months. Hella Jelly Pre-Roll (1g) improved its position to fourth, up from fifth in both June and July 2024. Poddy Mouth Pre-Roll (1g) rounded out the top five, though it saw a slight decline from its third position in July 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
