Sep-2024
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Overview
Market Insights Snapshot
Legit (WA) has demonstrated a fluctuating performance in the Pre-Roll category within the state of Washington. Over the months from June to September 2024, the brand has experienced a slight decline in its ranking, starting at 11th place in June and ending at 15th place by September. This movement suggests a competitive market environment, with Legit (WA) facing challenges in maintaining its position. Despite these fluctuations in rank, the brand's sales figures reveal some resilience, as seen in the increase from July to August 2024. This indicates that while the brand's market position is shifting, consumer demand remains relatively stable, albeit with some volatility.
Interestingly, the absence of Legit (WA) from the top 30 rankings in any other states or categories could be seen as a limitation or an area for potential growth. This indicates that the brand's presence is primarily concentrated in Washington, with opportunities to expand its reach to other markets or diversify its product offerings. The brand's performance in the Pre-Roll category might be an indicator of its strategic focus, but the lack of presence in other categories could also suggest untapped potential. By analyzing these trends, stakeholders can identify areas for improvement and expansion, which could lead to better positioning in the competitive cannabis market.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Washington, Legit (WA) has experienced fluctuating rankings over the past few months, indicating a dynamic market presence. Starting at 11th place in June 2024, Legit (WA) saw a dip to 16th in July, a slight recovery to 14th in August, and settled at 15th in September. This volatility in rank suggests challenges in maintaining a consistent market position, possibly due to competitive pressures. Notably, Stingers has shown a downward trend from 3rd to 13th place, which could signal an opportunity for Legit (WA) to capture market share if Stingers' decline continues. Meanwhile, Forbidden Farms has maintained a relatively stable position around 14th, while Falcanna and 1988 have shown some variability, with Falcanna dropping out of the top 20 in August. These shifts highlight the competitive nature of the market and underscore the importance for Legit (WA) to strategize effectively to improve its ranking and sales performance.
Notable Products
In September 2024, Legit (WA) saw Gold - Strawberry Pushpop Infused Pre-Roll (1g) rise to the top position in their product lineup, achieving the highest sales among their offerings. This product, which was ranked third in August, made a significant leap to first place, with sales reaching 2,431. Gold - Frosted Sugar Cookies Infused Pre-Roll (1g) also experienced a notable improvement, moving from fifth to second place, highlighting its growing popularity. Gold - Raspberry Punch Infused Pre-Roll (1g) entered the rankings for the first time, securing third place, while Gold Mini - Old School Lemons Infused Pre-Roll (0.75g) dropped from second to fourth. Gold - Banner Wreck Infused Pre-Roll (1g) made its debut in the rankings, capturing the fifth spot, indicating a successful product introduction.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.