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Oct-2024
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Overview
Market Insights Snapshot
Local Cannabis Co. has shown a mixed performance across different product categories in Missouri over the past few months. In the Flower category, the brand has maintained a steady presence within the top 20, although it experienced a slight dip from 12th place in July to 17th in September, before recovering to 15th in October. This movement reflects some volatility but also resilience in maintaining a competitive position. In the Concentrates category, Local Cannabis Co. made a notable entry into the top 30 in October, securing the 22nd rank, which indicates a positive trend as the brand was previously absent from the top rankings in this category.
Conversely, the Pre-Roll category presented challenges for Local Cannabis Co., where they dropped out of the top 30 after September, having ranked as high as 9th in July. This decline suggests a need for strategic adjustments to regain market share. In the Vapor Pens category, the brand has struggled to break into the top 30, with its highest rank being 36th in both July and August, before slipping further in September and October. This consistent lower ranking highlights potential areas for growth and improvement. Overall, Local Cannabis Co.'s performance in Missouri showcases both opportunities and challenges, with significant room for strategic enhancement in certain categories.
Competitive Landscape
In the competitive landscape of the Flower category in Missouri, Local Cannabis Co. has experienced fluctuations in its ranking over recent months, with a notable dip from 12th place in July 2024 to 17th in September, before slightly recovering to 15th in October. This volatility in rank is mirrored in its sales performance, which saw a significant decline from July to September, followed by a modest rebound in October. Meanwhile, competitors such as Nugz and Nuthera Labs have shown more consistent upward trends. Nugz notably improved its rank from 30th in July to 14th in October, surpassing Local Cannabis Co. in both rank and sales. Similarly, Nuthera Labs climbed steadily to secure the 13th spot by October, indicating a strong market presence. On the other hand, Daybreak Cannabis experienced a decline, dropping from 11th in July to 17th in October, which could signal potential opportunities for Local Cannabis Co. to reclaim lost ground. The data suggests that while Local Cannabis Co. faces stiff competition, there is room for strategic adjustments to regain and enhance its market position.
Notable Products
In October 2024, the top-performing product from Local Cannabis Co. was RS11 (3.5g) in the Flower category, achieving the highest sales rank with a notable sales figure of 3759. Pacific Cooler (3.5g) followed closely in second place, while Orange 43 (3.5g) maintained its third-place position for the third consecutive month. Ice Cream Cake (3.5g) and Green Flash (3.5g) completed the top five, ranking fourth and fifth respectively. Notably, Orange 43 (3.5g) experienced a drop in sales compared to July 2024, when it held the top rank, indicating a shift in consumer preference towards newer offerings like RS11 (3.5g) and Pacific Cooler (3.5g).
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
