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Oct-2024
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Overview
Market Insights Snapshot
Luminous Botanicals has shown consistent performance in the Tincture & Sublingual category within the state of Oregon. Over the months from July to October 2024, the brand has maintained a stable ranking, consistently appearing in the top 11. Specifically, they have held the 10th position in July, September, and October, with a slight dip to 11th in August. This stability indicates a strong foothold in the Oregon market, although the fluctuation in sales figures, such as a decrease from August to September, suggests some variability in consumer demand or market dynamics.
It's worth noting that Luminous Botanicals did not appear in the top 30 rankings in any other states or categories during this period, which could be seen as a potential area for growth or a limitation in their current market strategy. The absence from other markets may indicate a focused approach on Oregon's Tincture & Sublingual category or perhaps challenges in expanding their presence. This performance highlights the importance of understanding regional market dynamics and the potential benefits of diversifying product offerings or geographical reach. For those interested in the broader implications of these movements, further exploration into Luminous Botanicals' strategic decisions and market conditions would be beneficial.
Competitive Landscape
In the competitive landscape of the Tincture & Sublingual category in Oregon, Luminous Botanicals has maintained a consistent presence, ranking 10th in July, September, and October 2024, with a slight dip to 11th place in August. This stability in ranking indicates a steady performance amidst fluctuating sales figures, which saw a notable dip in September before rebounding in October. In contrast, Siskiyou Sungrown has shown a strong upward trend, moving from 7th to 6th place by October, with a consistent increase in sales. Meanwhile, THClear Co experienced a significant jump in sales from August to September, which propelled them from 13th to 9th place, though they slightly declined to 11th in October. Peak Extracts and Crown B Alchemy also present interesting dynamics, with Crown B Alchemy maintaining a stable 8th position, while Peak Extracts fluctuated slightly but remained outside the top 10. These shifts highlight the competitive pressures Luminous Botanicals faces and underscore the importance of strategic positioning to enhance its market share in Oregon's dynamic tincture and sublingual market.
Notable Products
In October 2024, the top-performing product for Luminous Botanicals was the CBD/THC 9:1 Earth Blend Tincture (675mg CBD, 75mg THC, 1oz), maintaining its rank as number one from the previous three months with sales of 228 units. The CBD/THC 1:1 Meadow Blend Tincture (189mg CBD, 180mg THC, 15ml, 0.5oz) rose to the second position, climbing from fourth place in September, with a significant increase in sales. The CBD:THC Sky Blend Tincture (75mg CBD, 675mg THC, 1oz, 30ml) dropped to third place after holding the second spot in September. Meanwhile, the CBD:THC Sky Blend Tincture (40mg CBD, 340mg THC, 15ml, 0.5oz) experienced a slight decline, moving to fourth place from third in the previous month. A new entry in the rankings, the CBD/THC 1:1 Meadow Blend Tincture (375mg CBD, 375mg THC, 30ml), secured the fifth position, showcasing its growing popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
