Nov-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Magi Cannabis has shown a consistent presence in the British Columbia market, particularly in the Flower category. Over the months from August to November 2024, the brand maintained a place within the top 30 rankings, fluctuating slightly but never dropping out. Starting at rank 25 in August, Magi Cannabis improved to rank 24 in September, then saw a slight dip to rank 27 in October, and finally settled at rank 26 in November. This indicates a stable performance in a competitive market, suggesting that while there is room for growth, the brand has managed to maintain a steady foothold.
In terms of sales, Magi Cannabis experienced a notable increase from August to September, with sales jumping significantly, which highlights a period of growth and increased consumer interest. However, despite the increase in sales, the subsequent months showed a slight decline, with November sales not quite reaching the peak seen in September. The brand's ability to stay within the top 30 in British Columbia's Flower category, despite these fluctuations, is an indication of its resilience and potential for future growth. It's important to note that in some months, not being in the top 30 in other states or categories could suggest areas for improvement or untapped markets for Magi Cannabis.
Competitive Landscape
In the competitive landscape of the Flower category in British Columbia, Magi Cannabis has demonstrated a consistent performance, maintaining its rank within the top 30 brands from August to November 2024. Despite a slight fluctuation, Magi Cannabis held its ground with a rank of 25 in August, 24 in September, 27 in October, and 26 in November. This stability is notable when compared to other brands such as Hiway, which experienced a more volatile ranking, dropping from 17 in August to 27 in September before recovering slightly. Meanwhile, FIGR showed a significant decline from a rank of 18 in September to 39 in October, indicating potential challenges in maintaining market share. Grasslands also displayed a strong performance, climbing from a rank of 59 in August to 26 in September and maintaining a similar position through November. The competitive dynamics suggest that while Magi Cannabis is holding steady, there is an opportunity to capitalize on the instability of competitors like FIGR and the upward momentum of brands like Grasslands to enhance its market position and sales growth.
Notable Products
In November 2024, Salty Pink (3.5g) maintained its position as the top-selling product for Magi Cannabis, with sales reaching 727 units. White Truffle (7g) emerged as a strong contender, securing the second rank despite not being ranked in the previous months. The Block Party Variety Pack Pre-Roll 20-Pack (10g) held steady in third place, consistent with its ranking since October 2024. Salt Spring Love Haze (7g) re-entered the rankings at fourth place, showing a notable increase from its last appearance in September 2024. Hippie Headbanger (3.5g) rounded out the top five, climbing up one spot from its previous ranking in August 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.