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Mar-2026
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Overview
Market Insights Snapshot
Mary Jones has demonstrated a strong performance in the Beverage category across multiple states and provinces, with notable consistency and growth. In Michigan, the brand maintained a top position, ranking first in December 2025, January 2026, and March 2026, despite a slight dip to second place in February 2026. This indicates a robust presence and consumer preference in the state. Similarly, in Alberta, Mary Jones climbed from fourth to second place between January and February 2026, with sales reflecting a positive trend, particularly in March 2026. However, in Missouri, the brand did not maintain a position within the top 30 in February and March 2026, suggesting potential challenges in market penetration or competition.
In contrast, the Vapor Pens category in Alberta presents a different narrative for Mary Jones, where the brand has struggled to break into the top ranks, hovering around the mid-60s. This indicates a less impactful presence compared to their performance in the Beverage category within the same region. The brand's consistent ranking at number two in Saskatchewan for Beverages, however, points to a stable market share and consumer loyalty. Meanwhile, in Oregon, Mary Jones maintained a steady third position, showing resilience and consistent demand. These insights suggest that while Mary Jones excels in certain markets and categories, there are areas where the brand could focus on growth and improvement.
Competitive Landscape
In the competitive landscape of the Michigan cannabis beverage market, Mary Jones has demonstrated resilience and adaptability, maintaining a strong position among its peers. Over the past few months, Mary Jones has consistently vied for the top rank, alternating between first and second place. Notably, in February 2026, Mary Jones experienced a slight dip to second place, overtaken by Keef Cola, which claimed the top spot. Despite this temporary shift, Mary Jones quickly regained its leading position in March 2026. This fluctuation highlights the competitive nature of the market, with Keef Cola being a formidable competitor. Meanwhile, Pot Shot consistently held the third position, indicating a stable yet less competitive threat to Mary Jones. The ability of Mary Jones to rebound and reclaim its top rank suggests a strong brand loyalty and effective market strategies, positioning it as a leader in the Michigan cannabis beverage category.
Notable Products
In March 2026, the top-performing product from Mary Jones was the Zero Berry Lemonade Soda in the Beverage category, maintaining its consistent first-place ranking since December 2025 with sales of 20,572 units. The Berry Lemonade Soda also held its position at second place across the same period, showing a strong performance with close sales figures. Notably, MF Grape Soda climbed from fourth place in previous months to third place in March, indicating a positive shift in consumer preference. Conversely, Green Apple Soda dropped to fourth place, despite being consistently third in the months prior. The Root Beer Soda maintained its fifth-place position from February to March, demonstrating stable demand after entering the rankings in January.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
