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Jan-2025
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Overview
Market Insights Snapshot
Meigs County Grown has shown notable performance in the Ohio market, particularly within the Flower category. Over the four-month period from October 2024 to January 2025, the brand experienced fluctuations in its ranking, peaking at 6th position in November 2024. This upward movement was accompanied by a substantial increase in sales, reaching over $1.9 million in November, before stabilizing in the following months. However, the rankings in December and January suggest a slight decline, finishing at 11th in January. Despite this, maintaining a position within the top 15 indicates a strong presence in the competitive Ohio Flower market.
In contrast, the Vapor Pens category in Ohio presents a different story for Meigs County Grown. The brand did not appear in the top 30 rankings until January 2025, where it entered at 38th place. This marks a significant development from previous months, where the brand was absent from the top 30, indicating potential growth and increased consumer interest in their vapor pen products. The sales figures in this category show a positive trend, doubling from December to January, which could be a promising sign for future performance. This emerging presence in the Vapor Pens category may suggest a diversification strategy that could bolster their market standing in Ohio.
Competitive Landscape
In the competitive landscape of the Ohio flower category, Meigs County Grown has shown notable fluctuations in its market position over the past few months. Starting from a rank of 12th in October 2024, it climbed to an impressive 6th place in November, before settling at 9th in December and 11th in January 2025. This upward trajectory in November was accompanied by a significant increase in sales, surpassing brands like Grassroots and Good Green, which experienced declines in their rankings and sales during the same period. However, the subsequent dip in Meigs County Grown's rank suggests a competitive pressure from brands such as Eden's Trees, which, despite a drop in December, managed to regain a top 10 position by January. The dynamic shifts highlight the volatile nature of the market, emphasizing the need for Meigs County Grown to maintain strategic marketing efforts to sustain its competitive edge and capitalize on its sales momentum.
Notable Products
In January 2025, Swampwater Fumez (2.83g) from Meigs County Grown maintained its position as the top-performing product with sales reaching 7348 units. Dulce De Uva (2.83g) followed closely, ranking second, with a notable increase from its third-place position in December 2024. Intergalactic (2.83g) made significant strides, climbing to the third spot from fifth in the previous month. Dosidos (14.15g) entered the rankings in January 2025, securing the fourth position. Candy Fumez (2.83g) reappeared in the top five, holding the fifth spot after being absent in the rankings for November and December 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
