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Jan-2025
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Overview
Market Insights Snapshot
Meraki Gardens has demonstrated a strong presence in the Oregon market, particularly in the Flower category. The brand showed significant upward movement over the months, advancing from the 20th position in October 2024 to an impressive 4th place by January 2025. This consistent climb in rankings suggests a growing consumer preference and market penetration within the state. However, their performance in the Colorado market tells a different story. Meraki Gardens did not rank in the top 30 brands in the Flower category, indicating a potential area for growth or a need to reassess their strategy in this region.
In the Pre-Roll category, Meraki Gardens maintained a stable presence in Oregon, with a slight fluctuation in rankings from 22nd in October 2024 to 15th in January 2025. This stability, coupled with their upward trend in the Flower category, showcases their ability to maintain and potentially expand their market share across different product lines. The absence of any top 30 rankings in other states suggests that while their focus on Oregon is yielding results, there could be untapped opportunities or challenges in expanding their footprint beyond this state.
Competitive Landscape
In the competitive landscape of the Oregon flower category, Meraki Gardens has shown significant fluctuations in its ranking and sales over recent months. Starting from a rank of 20 in October 2024, Meraki Gardens made a notable leap to 8 by November, although it experienced a slight dip to 13 in December before surging to an impressive 4 by January 2025. This upward trajectory in January coincides with a substantial increase in sales, positioning Meraki Gardens as a formidable competitor. In contrast, Grown Rogue, which started as the top brand in October, saw a gradual decline to rank 3 by January. Meanwhile, Oregrown demonstrated a remarkable climb from rank 32 in October to 5 by January, indicating a strong upward trend. Eugreen Farms maintained a relatively stable presence, hovering around ranks 5 to 8, while PRUF Cultivar consistently held top positions, although it slipped from 1 to 2 in January. These dynamics highlight Meraki Gardens' potential to capitalize on its recent momentum and further challenge the established leaders in the Oregon flower market.
Notable Products
In January 2025, Meraki Gardens' top-performing product was Strawberry Tek (Bulk) in the Flower category, maintaining its leading position from the previous month with sales of 5401 units. Miracle Alien Cookies (Bulk), also in the Flower category, held steady in second place, showing a consistent performance over the months. Stacy's Mom (Bulk) emerged as the third-ranked product, making a notable entry into the top five. Purple Punchsicle (Bulk) followed closely in fourth place, reflecting a strong presence in the Flower category. Cake Breath Pre-Roll (1g) rounded out the top five, indicating a growing demand for pre-rolls compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
