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Oct-2024
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Overview
Market Insights Snapshot
Meraki Gardens has demonstrated varying performance across different product categories in Oregon. In the Flower category, the brand ranked consistently within the top 30 until September 2024, when it slipped to 37th place. This dip indicates a significant decrease in sales, which plummeted from $375,578 in August to $189,334 in September. However, the brand managed to recover somewhat in October, climbing back to 23rd place with sales rebounding to $296,978. This fluctuation could suggest challenges in maintaining a steady market presence in the Flower category or potentially increased competition during that period.
In contrast, Meraki Gardens maintained a more stable position in the Pre-Roll category in Oregon, consistently ranking within the top 30. The brand saw a slight dip in August, moving from 14th to 19th place, but it quickly regained some ground by October, reaching 17th place. Despite these movements, the sales figures for Pre-Rolls were relatively stable, with a minor decrease observed from July to October. This steadiness in ranking and sales suggests that Meraki Gardens may have a more loyal customer base or effective marketing strategies in the Pre-Roll category, allowing them to maintain a stronger position compared to the Flower category.
Competitive Landscape
In the competitive landscape of the Oregon flower category, Meraki Gardens has experienced notable fluctuations in its rank and sales over the past few months. Starting in July 2024, Meraki Gardens was ranked 18th, climbing to 15th in August, but then dropping out of the top 20 in September before recovering to 23rd in October. This volatility contrasts with the more stable performance of competitors like Garden First, which maintained a consistent presence within the top 25, peaking at 16th in July and settling at 21st by October. Meanwhile, Excolo made a significant leap from 82nd in July to 25th in October, indicating a strong upward trend. Lofty also showed a positive trajectory, moving from 33rd to 22nd over the same period. The competitive dynamics suggest that while Meraki Gardens has demonstrated resilience by rebounding in October, it faces strong competition from brands like Tao Gardens and others that are either improving their ranks or maintaining stability, potentially impacting Meraki Gardens' market share and sales growth in the Oregon flower market.
Notable Products
In October 2024, the top-performing product from Meraki Gardens was Sneeze (Bulk) in the Flower category, achieving the number one rank with sales of 3,109 units. Dr. Who Pre-Roll (1g) climbed to the second position, showing a notable increase from its previous consistent rank of fourth in both July and August, with a significant boost in sales to 2,345 units. Gasoline Zest #5 Pre-Roll (Half Gram) improved its standing to third place from fifth in September, indicating a sharp rise in popularity. Sweet Thang Pre-Roll (0.5g) debuted on the ranking list at fourth place, highlighting its strong entry into the market. Double Stuffed (Bulk) in the Flower category secured the fifth spot, maintaining its presence among the top ranks.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
