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Oct-2024
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Overview
Market Insights Snapshot
Mo-jo (NV) has shown notable performance in the Nevada concentrates category over the past few months. The brand consistently maintained its presence within the top 30, with a significant improvement observed in October 2024, where it climbed to the 16th position from 24th in August. This upward trend suggests a robust recovery and growing consumer interest in their concentrates products. Despite the dip in August, where sales figures were at their lowest, Mo-jo (NV) managed to bounce back, indicating effective strategies to regain market share. It's significant to note that they were absent from the top rankings in some months for other categories, which highlights areas for potential growth and improvement.
In the vapor pens category, Mo-jo (NV) displayed a steady upward trajectory in Nevada, moving from 42nd place in July to securing the 28th spot by October 2024. This consistent climb suggests a strengthening foothold in the vapor pen market, which could be attributed to either product innovation or increased brand visibility. While they were initially outside the top 30, their recent ranking indicates strategic advancements that could propel them further up the ranks. The increase in sales from August to October also underscores a positive reception from consumers, which could be a promising sign for future performance in this category. For more details on the Nevada market, you can explore further insights here.
Competitive Landscape
In the competitive landscape of vapor pens in Nevada, Mo-jo (NV) has shown a notable upward trajectory in rankings over the past few months. Starting from a rank of 42 in July 2024, Mo-jo (NV) has climbed to 28 by October 2024, indicating a positive trend in market presence. This ascent is particularly significant when compared to competitors like Alternative Medicine Association / AMA, which has seen a decline from rank 16 in July to 27 in October, and Panna Extracts, which also dropped from rank 23 to 29 in the same period. Meanwhile, Beboe has shown a steady improvement, moving from rank 32 to 26, and Shango has entered the top 30 by October. Despite these shifts, Mo-jo (NV)'s consistent rise in rankings suggests a strengthening brand position, which could be attributed to strategic marketing efforts or product enhancements that resonate well with consumers in the Nevada vapor pen market.
Notable Products
In October 2024, the top-performing product for Mo-jo (NV) was the Grape Coolade Distillate Cartridge (0.9g) in the Vapor Pens category, achieving the number one rank with sales of 660. The Rainbow Beltz Live Cartridge (0.9g), also in Vapor Pens, climbed to the second position from its fifth-place standing in September, indicating a significant increase in popularity. Lemonade Joy Ride Distillate Cartridge (0.9g) dropped from first place in both August and September to third place in October. Rainbow Beltz Infused Pre-Roll (1g) in the Pre-Roll category held a steady performance, ranking fourth in October after not being ranked in September. Lastly, Lucid Daydream Live Resin Cartridge (0.9g) showed a decline, moving from third in September to fifth in October, suggesting a shift in consumer preference within the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
