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Jan-2025
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Overview
Market Insights Snapshot
Mo-jo (NV) has shown a dynamic performance in the Nevada market, particularly in the Concentrates category. The brand experienced a significant upward trend from October to December 2024, jumping from the 11th position to an impressive 4th rank by December. However, this momentum slightly tapered off as they settled at 6th in January 2025. This fluctuation in ranking could be indicative of competitive pressures or seasonal demand shifts. In contrast, their performance in the Pre-Roll category was less prominent, as they were not ranked in the top 30 until January 2025, where they made a debut at 57th, suggesting potential growth opportunities or challenges in this segment.
The Vapor Pens category presented a mixed bag for Mo-jo (NV). Starting at 27th place in October 2024, the brand saw a gradual decline in their rankings, slipping out of the top 30 by December and further down to 49th by January 2025. This downward trajectory might reflect a shift in consumer preferences or increased competition within the category. Despite these challenges, the brand's ability to maintain a presence across multiple categories highlights its diverse product offerings and potential to adapt to market changes. It's noteworthy that while the brand's sales volume in Vapor Pens decreased, their overall strategic positioning in Nevada remains a key area to watch for future developments.
Competitive Landscape
In the Nevada concentrates market, Mo-jo (NV) has experienced notable fluctuations in its competitive positioning from October 2024 to January 2025. Initially ranked 11th in October, Mo-jo (NV) climbed to an impressive 4th place by December, demonstrating a significant upward trend in sales performance. However, by January 2025, the brand saw a slight decline to 6th place. This dynamic shift highlights the competitive pressures from brands like Haze Cannabis Co., which consistently maintained a strong position, peaking at 4th place in January. Meanwhile, Tsunami Labs (NV) also showed a notable rise, moving from 9th to 5th place during the same period, indicating a competitive edge in capturing market share. Mo-jo (NV)'s performance underscores the importance of strategic positioning and market responsiveness in a rapidly evolving landscape where competitors like TRENDI and Locals Only Concentrates also vie for consumer attention.
Notable Products
In January 2025, the top-performing product for Mo-jo (NV) was Sour OG Cured Resin Badder (1g) in the Concentrates category, securing the number one rank with sales of 1753 units. Pink Gelato Cured Resin Sugar (1g) climbed to the second position, improving from fourth place in December 2024. Cap Junky Cured Resin Badder (1g) held a strong position, ranking third, although it dropped from its previous second place in December. Acapulco Gold Bubble Hash Infused Pre-Roll (1g) maintained its presence in the top five, moving up to fourth from fifth place in the previous month. Jelly Brain Live Cartridge (0.9g) entered the rankings as a new contender, securing the fifth position in the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
