.svg){kind=small}
Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Mojo (Edibles) has demonstrated a stable yet slightly improving presence in the Michigan edibles market. Over the last four months, the brand has maintained its rank within the top 20, specifically holding the 19th position in October and November, and improving slightly to the 18th position in December and January. This consistency in ranking reflects a steady demand for their products in the state. Notably, their sales peaked in November with $447,822, indicating a strong performance during that period, although there was a noticeable drop in January. This fluctuation suggests potential seasonal trends or market dynamics that could be worth exploring further.
In contrast, Mojo's performance in the Nevada vapor pen category shows a more dynamic trajectory. The brand was not in the top 30 in October, but made a significant leap to 39th in November, and continued to climb to 26th in December, eventually reaching the 18th position by January. This upward trend highlights a growing acceptance and popularity of their vapor pen products in Nevada, with sales increasing from $33,717 in November to $215,618 by January. This rapid growth could indicate successful marketing strategies or product innovations that have resonated well with consumers in the state.
Competitive Landscape
In the competitive landscape of the Michigan edibles market, Mojo (Edibles) has shown a consistent presence, maintaining a rank of 18th in both December 2024 and January 2025, despite a slight dip to 19th in October and November 2024. This stability is notable when compared to competitors like Kushy Punch, which fluctuated between 16th and 20th place, and PC Pure, which also experienced rank changes but remained slightly ahead of Mojo. Interestingly, Lost Farm consistently outperformed Mojo, maintaining higher ranks throughout the period. Meanwhile, Rocket Bites showed a significant upward trend, moving from 33rd in October to 19th in January, suggesting a potential rising threat. Mojo's sales figures reflect a positive trajectory, particularly from October to December 2024, which aligns with their stable rank, indicating a resilient market position amidst fluctuating competition.
Notable Products
In January 2025, Mojo (Edibles) saw Peanut Butter Chocolate Mini Bites 10-Pack (200mg) retain its top position as the best-selling product, despite a decline in sales to 6078 units. Nuggy Caramel Peanut Bites Chocolates 10-Pack (200mg) consistently held the second rank, maintaining its position from previous months with a slight decrease in sales. Caramel Filled Chocolate Bites 10-Pack (200mg) continued its upward trend from fifth in October to third in January, showing a steady improvement in rankings. Cookies & Cream Chocolate Bites (200mg) remained stable at fourth place, maintaining its position from December. Choco Gummies - Blueberry Dark Chocolate Gummies 10-Pack (200mg) re-entered the rankings at fifth position, marking a return after not being listed in December.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
