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Jan-2025
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Overview
Market Insights Snapshot
MORE Cannabis has shown varied performance across different product categories in Maryland. In the Flower category, the brand managed to break into the top 30 in November 2024, holding steady at rank 29 through December, but slipping slightly to rank 30 by January 2025. This movement indicates a consistent presence in the market, albeit with a slight downward trend. Interestingly, their Pre-Roll category experienced a more volatile trajectory, with MORE Cannabis failing to appear in the top 30 in December 2024. This drop, however, was followed by a slight recovery to rank 40 in January 2025. Such fluctuations suggest potential challenges in maintaining a stable market share in the Pre-Roll segment.
The Vapor Pens category presents a different narrative for MORE Cannabis in Maryland. The brand consistently ranked within the top 40, starting at 34 in October and November 2024, before dropping to 38 in December and further to 40 in January 2025. This downward trend could indicate increasing competition or shifting consumer preferences within the state. Despite these challenges, the brand's overall sales figures in the Vapor Pens category reflect a gradual decline in sales from October to January, highlighting the need for strategic adjustments to regain momentum. The performance across these categories provides a snapshot of MORE Cannabis's market dynamics, with both promising aspects and areas requiring attention.
Competitive Landscape
In the competitive landscape of the flower category in Maryland, MORE Cannabis has shown a notable upward trajectory in its ranking from October 2024 to January 2025. Starting at rank 36 in October, MORE Cannabis improved its position to rank 30 by January, indicating a positive trend in market presence. This improvement is particularly significant when compared to competitors like Old Pal, which saw a decline from rank 16 in October to 31 by January, and 1937, which fluctuated and ended at rank 32 in January. Despite Find. achieving a higher rank of 22 in December, its absence in November suggests inconsistency. Meanwhile, Shore Natural Rx showed a stable performance, ending at rank 28 in January. MORE Cannabis's steady climb in rankings, amidst fluctuating performances of its competitors, highlights its growing appeal in the Maryland flower market.
Notable Products
In January 2025, the top-performing product for MORE Cannabis was Double Burger (3.5g) in the Flower category, maintaining its leading position from the previous months with a notable sales figure of 2588 units. Rainbow Sherbert Pre-Roll 2-Pack (1g) experienced a significant rise, moving up to the second rank, indicating a strong performance rebound from its fifth position in November 2024. Rainbow Sherbert (3.5g) held steady in third place, showing consistent demand despite a drop in sales compared to December 2024. Banana Zoap Cured Live Rosin Disposable (0.5g), a new entry, debuted impressively at fourth place in the Vapor Pens category. RS11 Smalls (14g) also made its first appearance in the rankings, securing the fifth position in the Flower category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
