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Nov-2024
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Overview
Market Insights Snapshot
In the state of New York, MyHi has demonstrated consistent performance in the Beverage category, maintaining a steady rank of 4th place from August through November 2024. This stability indicates a strong presence and consumer loyalty in the beverage sector, despite fluctuations in monthly sales figures. Conversely, MyHi's performance in the Vapor Pens category shows a positive upward trend, improving from 63rd place in August to 54th place by November. This improvement suggests an increasing market acceptance and possibly strategic efforts to boost their presence in this category. However, the absence of MyHi in the top 30 for the Edible category in recent months may point to challenges or strategic shifts that could be explored further.
The data showcases MyHi's varied performance across different product categories in New York. While the brand has not been able to secure a top 30 position in the Edible category since August, it has managed to gain traction in the Vapor Pens segment, which could be indicative of shifting consumer preferences or successful marketing strategies. The Beverage category remains a stronghold for MyHi, maintaining a top-tier position consistently. This diversified performance across categories highlights both opportunities and challenges for MyHi, suggesting areas for potential growth and strategic focus in the coming months.
Competitive Landscape
In the competitive landscape of vapor pens in New York, MyHi has shown a promising upward trajectory in its rankings over the past few months, moving from 63rd place in August 2024 to 54th in November 2024. This improvement is notable when compared to brands like Veterans Choice Creations (VCC), which maintained a relatively stable position around the mid-50s. Despite High Peaks experiencing a decline from 42nd to 55th, MyHi's sales have surged significantly, especially from October to November, indicating a strong market response and potential for further growth. Meanwhile, Nightshade Farm has also seen a rise in rank, but MyHi's consistent sales increase suggests a more robust upward trend. The volatility in rankings for Kingsroad, which dropped from 24th to 53rd, further highlights the competitive dynamics in this category, positioning MyHi as a brand to watch as it continues to climb the ranks.
Notable Products
In November 2024, MyHi's top-performing product was the Simply Flavorless Stir Stick 10-Pack from the Beverage category, maintaining its number one rank from October with sales of 658 units. The Boisterous Berry Stir Stick, also in the Beverage category, rose to second place, improving from its third-place position in the previous two months. The Dreamy Indica Oil Disposable from the Vapor Pens category made a notable entry at third place, having not been ranked in prior months. Meanwhile, the Lively Lemon Stir Stick saw a decline, dropping to fourth place from its second-place rank in October. Lastly, the THC:CBD 3:1 Social Sativa Oil Disposable, another Vapor Pens product, entered the rankings at fifth place, reflecting a steady sales increase since its introduction.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
