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Jan-2025
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Overview
Market Insights Snapshot
In the state of New York, MyHi has demonstrated a consistent performance in the Beverage category, maintaining a steady rank of 4th place from October 2024 through January 2025. This stability suggests a strong foothold in the market, despite fluctuations in sales figures, such as a noticeable dip in December 2024. The brand's ability to sustain its ranking amidst these changes indicates a loyal consumer base or effective marketing strategies that keep it within the top tier of competitors.
Conversely, in the Vapor Pens category, MyHi has shown incremental improvement in New York, moving up from the 63rd position in October 2024 to the 49th by January 2025. This upward trend, while not placing them within the top 30 brands, is a positive sign of growth and increased market penetration. The brand's sales in this category have also shown significant increases, suggesting a growing acceptance or preference among consumers. However, the absence from the top 30 highlights the competitive nature of the Vapor Pens market and the challenges MyHi faces in climbing higher in the rankings.
Competitive Landscape
In the competitive landscape of vapor pens in New York, MyHi has demonstrated a notable upward trajectory in brand ranking from October 2024 to January 2025, moving from 63rd to 49th place. This improvement is indicative of a positive sales trend, with MyHi's sales figures showing a consistent increase, particularly from November 2024 to January 2025. In contrast, Beboe has also improved its rank, albeit at a slower pace, moving from 62nd to 52nd, while Ruby Farms experienced a drop in rank, missing from the top 20 in December 2024 but recovering slightly by January 2025. Meanwhile, Luci and FINCA have maintained relatively stable positions, with Luci consistently ranking in the mid-40s and FINCA showing slight fluctuations but ending January 2025 at the same rank as October 2024. These dynamics suggest that MyHi's strategic efforts in the New York vapor pen market are yielding positive results, positioning it as a growing contender against established brands.
Notable Products
In January 2025, the top-performing product for MyHi was the Simply Flavorless Stir Stick 10-Pack (100mg) in the Beverage category, maintaining its first-place rank for four consecutive months with notable sales of 724 units. The Dreamy Indica Oil Disposable (1g) emerged as a new contender in the Vapor Pens category, securing the second position with sales of 534 units. The Lively Lemon Stir Stick (10mg) retained its third-place rank from the previous month, while the Boisterous Berry Stir Stick (10mg) experienced a slight drop from second to fourth place in the Beverage category. Notably, the Lively Lemon Stir Stick 10-Pack (100mg) climbed to fifth place, showing a steady increase in sales since November 2024. This month’s rankings illustrate a consistent preference for the Simply Flavorless Stir Stick, while new entries like the Dreamy Indica Oil Disposable are gaining traction.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
