Mar-2026
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Overview
Market Insights Snapshot
National Cannabis Co. has shown varied performance across different categories and states. Notably, in the Oregon market, their Pre-Roll category witnessed a fluctuating yet promising trend. Starting at the 20th position in December 2025, they slipped slightly to the 26th position by February 2026, before bouncing back to the 22nd position in March 2026. This rebound indicates resilience and a potential strategic adjustment that paid off. However, their Vapor Pens category did not make it to the top 30 rankings, signaling a challenging landscape in this segment. Despite this, the Pre-Roll category's recovery is a positive sign, suggesting a targeted focus on product offerings that resonate well with consumers in Oregon.
While the Pre-Roll category in Oregon has been a highlight, National Cannabis Co.'s performance in the Vapor Pens category underscores the competitive pressures of this market. Their rankings in this category remained outside the top 30, indicating a need for a strategic overhaul or innovation to capture more market share. The sales figures for Vapor Pens reveal a consistent decline from December 2025 through March 2026, which could be attributed to either increased competition or a shift in consumer preferences. Understanding these dynamics is crucial for National Cannabis Co. as they navigate the evolving cannabis landscape and aim to strengthen their position across categories.
Competitive Landscape
In the Oregon Pre-Roll category, National Cannabis Co. has experienced a fluctuating performance in recent months, with its rank shifting from 20th in December 2025 to 22nd by March 2026. This movement reflects a competitive landscape where brands like Entourage Cannabis / CBDiscovery and Vibes (OR) have also seen changes in their standings, with Entourage Cannabis / CBDiscovery dropping from 12th to 20th and Vibes (OR) slipping slightly from 21st to 24th. Meanwhile, Mule Extracts has shown a positive trend, improving its rank from 27th to 21st, indicating a potential rise in consumer preference. Despite a dip in sales for National Cannabis Co. in January and February 2026, the brand rebounded in March, suggesting a resilience that could be leveraged for future growth. The competitive dynamics in this market underscore the importance of strategic positioning and adaptability for National Cannabis Co. to maintain and improve its market presence.

Notable Products
In March 2026, the top-performing product from National Cannabis Co. was the Guava Botanical Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its number 1 rank for the third consecutive month with sales reaching 4686 units. Following closely, the CBD/THC 1:1 Watermelon Wonder Infused Pre-Roll (1g) held steady at the second position, showing a significant sales increase from February to March. The CBD/THC 1:1 Raspberry Skywalker Infused Pre-Roll (1g) consistently occupied the third rank across all months from December 2025 to March 2026. Notably, the CBD/THC 1:1 Blueberry Pie Infused Pre-Roll (1g) climbed back to the fourth position in March after a brief absence from the ranks in January. A new entrant, the Pineapple Wreck Infused Pre-Roll (1g), debuted at the fifth position, indicating a promising addition to the product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







