.svg){kind=small}
Oct-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
The No.9 Sunflower Collection has demonstrated notable performance in the Massachusetts market, particularly within the Pre-Roll category. Over the past few months, the brand has consistently maintained a strong presence, securing the 5th position in July, September, and October, and even climbing to the 3rd rank in August. This stability in the top ranks highlights the brand's strong foothold and consumer preference in the Pre-Roll segment. Conversely, in the Flower category, the brand did not make it into the top 30 rankings from July to October, indicating potential challenges in gaining traction or visibility in this particular segment. This absence from the top rankings could be an area of concern or an opportunity for strategic improvement.
In terms of sales, the No.9 Sunflower Collection has achieved significant revenue figures in the Pre-Roll category, with August marking a peak in sales. This upward trend suggests effective marketing strategies and possibly a strong customer base in the Pre-Roll sector. However, the lack of ranking in the Flower category throughout the observed period suggests that the brand might not be capitalizing on this segment as effectively. This disparity between categories could point to a need for diversified marketing efforts or product development to enhance their presence in the Flower market. Understanding these dynamics can provide valuable insights for stakeholders looking to optimize performance across different product lines and regions.
Competitive Landscape
In the competitive landscape of the Massachusetts pre-roll category, No.9 Sunflower Collection has maintained a consistent presence, ranking 5th in both July and October 2024, with a brief ascent to 3rd place in August. This stability is notable given the fluctuating performances of other brands. For instance, Simply Herb experienced a dip in August but rebounded to secure the 3rd position by September and October, indicating a strong upward sales trajectory. Meanwhile, Happy Valley, despite starting as the top brand in July, saw a significant drop to 7th place by September and October, reflecting a downward trend in sales. Find. also showed volatility, peaking at 2nd place in September before slipping to 4th in October. This dynamic environment suggests that while No.9 Sunflower Collection has managed to hold its ground, there is potential for growth if it can capitalize on the volatility of its competitors and further enhance its market appeal.
Notable Products
In October 2024, the Early Lemon Berry Pre-Roll from No.9 Sunflower Collection topped the sales chart, maintaining its number one rank from August, with sales reaching 9143 units. The Purple Apricot Pre-Roll secured the second position, consistently holding this rank for two consecutive months. The Cookies N Cream Pre-Roll, which was previously the top performer in September, fell to third place in October. Notably, the Doob Cube Mini - Variety Pre-Roll 20-Pack made its debut in the rankings at fourth place. Meanwhile, Chem Cookies Pre-Roll experienced a slight drop, moving from fourth in September to fifth in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
