Otis Garden

Otis Garden has demonstrated a notable performance trajectory in the Oregon market, particularly within the Flower category. Over the span from October 2024 to January 2025, the brand has shown a remarkable ascent, moving from the 9th position to clinching the top spot by January 2025. This upward movement is indicative of a strong brand presence and increasing consumer preference in the Flower category. The sales figures reflect this trend, with a substantial increase from $453,274 in October 2024 to $923,742 in January 2025, showcasing a robust growth trajectory. However, Otis Garden's presence in the Pre-Roll category is less prominent, as evidenced by its absence from the top 30 rankings in most months, except for a brief appearance at the 74th position in November 2024, highlighting an area for potential growth or strategic reevaluation.

While Otis Garden has made significant strides in Oregon, the data suggests there are opportunities for further market penetration and category expansion. The absence from the top 30 in the Pre-Roll category for most of the observed period suggests a potential gap in their product line or market strategy that could be addressed to enhance their overall market share. This contrast between their strong performance in the Flower category and their limited visibility in Pre-Rolls could guide future strategic decisions. The brand's capacity to leverage its Flower category success could be pivotal in exploring and capturing new growth opportunities across other categories and possibly other states or provinces.