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Oct-2024
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Overview
Market Insights Snapshot
Piff Stixs has shown a notable upward trajectory in the pre-roll category within Oregon. Starting from a rank of 21 in July 2024, the brand climbed to 9th position by October 2024, indicating a strong performance and growing consumer preference. This movement is significant as it reflects a consistent month-over-month improvement, highlighting Piff Stixs' increasing market share and popularity in this specific category. However, the vapor pens category tells a different story, where Piff Stixs maintained a relatively stable presence, hovering around the 20th rank and eventually settling back to 22nd in October. This suggests that while pre-rolls are gaining traction, vapor pens may require strategic adjustments to enhance their competitive standing.
It's also worth noting that Piff Stixs did not appear in the top 30 brands for any other categories or states, indicating a focused but limited market presence. The absence from the top rankings in other states or categories could be seen as a missed opportunity for expansion or diversification. However, their strong performance in the pre-roll category in Oregon could serve as a foundation for further growth and leveraging their brand strength. The data suggests that Piff Stixs might benefit from exploring strategies to replicate their success in pre-rolls across other states or categories to broaden their market influence.
Competitive Landscape
In the competitive landscape of vapor pens in Oregon, Piff Stixs has experienced fluctuating rankings over the past few months, indicating a dynamic market presence. In July 2024, Piff Stixs ranked 22nd, improved to 18th in August, but then slipped to 20th in September and 22nd again in October. This suggests a competitive struggle, especially against brands like Feel Goods, which maintained a relatively stable position, ranking 20th in both July and October. Meanwhile, Private Stash showed a positive trend, climbing from 25th in July to 21st in October, potentially drawing customers away from Piff Stixs. Despite these challenges, Piff Stixs' sales remained robust, peaking in August, although they faced a decline by October. This competitive analysis highlights the need for Piff Stixs to strategize effectively to regain and sustain higher rankings amidst strong competition.
Notable Products
In October 2024, the top-performing product from Piff Stixs was the Mendo Breath x Tropical Fire Breath x Tang Breath Infused Pre-Roll 12-Pack, which secured the number one rank with sales of 1580 units. Following closely was the Cereal Milk x Bubblegum Gelato x Blue Dream Pre-Roll 12-Pack, ranked second. The Mimosa Infused Pre-Roll 20-Pack climbed from fifth place in August to third place in October, indicating a notable increase in its popularity. The Banana Punch Infused Pre-Roll 20-Pack and Cereal Milk Liquid Diamonds Cartridge held fourth and fifth ranks respectively. These rankings highlight a strong preference for pre-rolls among consumers, with a notable shift in the popularity of certain products over the previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
