Jan-2025
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Overview
Market Insights Snapshot
Polaris MMJ has demonstrated varied performance across different categories in Nevada. In the Flower category, they have shown a notable improvement, climbing from a rank of 29 in December 2024 to 19 in January 2025. This upward movement suggests a strengthening position in the market, backed by a significant increase in sales from November to January. However, in the Pre-Roll category, Polaris MMJ experienced volatility, peaking at rank 12 in December before dropping out of the top 30 by January. This decline could indicate challenges in maintaining market share or shifts in consumer preferences.
In the Vapor Pens category, Polaris MMJ's performance has been relatively stable but not without fluctuations. Although they improved their rank from 30 in November to 21 in December, they settled back to rank 26 by January. This pattern of movement suggests a competitive environment where Polaris MMJ is maintaining a presence but struggling to secure a top position consistently. The sales figures reflect this trend, with a noticeable dip in sales in January compared to December. The absence of a top 30 ranking in the Pre-Roll category by January further emphasizes the brand's mixed performance across different segments in Nevada.
Competitive Landscape
In the competitive landscape of the Nevada flower category, Polaris MMJ has experienced significant fluctuations in its ranking and sales performance over the past few months. Notably, Polaris MMJ improved its position from 33rd in November 2024 to 19th by January 2025, indicating a positive upward trend. This improvement is particularly significant when compared to competitors like Greenway Medical, which consistently ranked lower, and GB Sciences, which maintained a relatively stable position, peaking at 18th in January 2025. Meanwhile, Good Green showed strong performance, consistently ranking in the top 20, which may have pressured Polaris MMJ to enhance its competitive strategies. Despite these challenges, Polaris MMJ's sales rebounded from a dip in November, suggesting effective adjustments in their market approach. The absence of Grassroots from the December rankings highlights the volatility in this market, underscoring the importance of strategic agility for Polaris MMJ to maintain its upward trajectory.
Notable Products
In January 2025, the top-performing product from Polaris MMJ was Head Cheese (3.5g) in the Flower category, maintaining its number one rank with a notable sales figure of 6443. Head Cheese Live Resin Disposable (1g) in the Vapor Pens category emerged as the second best-selling product, marking its debut in the rankings. Head Cheese Pre-Roll (1g) held the third position, showing a decline from its second-place rank in November 2024. Head Cheese Distillate Cartridge (Half Gram) and Blue Maui Live Resin Disposable (1g) also entered the rankings for the first time, securing fourth and fifth places respectively. The consistent top performance of Head Cheese (3.5g) across multiple months highlights its strong market presence and consumer preference.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.