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Oct-2024
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Overview
Market Insights Snapshot
Provisions has shown varied performance across different states and product categories. In Missouri, the brand's presence in the Vapor Pens category has been inconsistent, with rankings missing in August and October 2024. Despite this, Provisions recorded a notable improvement from July to September, moving from a rank of 72 to 61, which suggests a positive trend in consumer interest or market penetration during this period. The absence of a rank in October might indicate a shift in consumer preferences or increased competition, which could be a concern for the brand's market strategy in Missouri.
In Nevada, Provisions has maintained a more stable performance. The brand has consistently ranked within the top 15 for Vapor Pens from July to October 2024, even peaking at rank 11 in September. This steady presence in the rankings highlights a strong foothold in the Nevada market, particularly in the Vapor Pens category. However, it's worth noting that while Provisions was ranked 23rd in the Concentrates category in July, it did not maintain a top 30 position in subsequent months. This could suggest a potential area for growth or a need to reassess their strategy in the Concentrates market in Nevada.
Competitive Landscape
In the competitive landscape of vapor pens in Nevada, Provisions has shown notable fluctuations in its market position over the past few months. From July to October 2024, Provisions improved its rank from 15th to 11th in September, before slightly dropping to 12th in October. This indicates a dynamic competitive environment where Provisions is actively vying for a stronger foothold. In comparison, INDO has consistently climbed the ranks from 18th to 14th, suggesting a steady growth trajectory. Meanwhile, AiroPro experienced a decline from 6th to 11th, which might have opened opportunities for Provisions to capture more market share. Medizin and CAMP (NV) also displayed volatility, with Medizin ending October ahead of Provisions at 10th, while CAMP (NV) fell behind to 13th. These shifts highlight the competitive pressures and opportunities within the Nevada vapor pen market, where Provisions is positioned to capitalize on the changing dynamics.
Notable Products
In October 2024, Jack Herer Distillate Cartridge (1g) from Provisions reclaimed its top position in the Vapor Pens category, with impressive sales reaching 3166 units, marking a significant increase from previous months. Skywalker OG Distillate Cartridge (1g) debuted strongly, securing the second rank in its first recorded month. Master Kush Distillate Cartridge (1g) followed closely at third, also making its first appearance in the rankings. Durban Poison Distillate Disposable (0.9g) and Melonade Distillate Disposable (1g) completed the top five, ranking fourth and fifth, respectively. Notably, Jack Herer Distillate Cartridge (1g) improved from its second position in September, highlighting its continued popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
