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Mar-2025
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Overview
Market Insights Snapshot
Roaring 20s has shown a notable performance in the Pre-Roll category within Arizona, consistently improving its ranking over the months. Starting at the 17th position in December 2024, the brand climbed to 13th in January 2025, further advancing to 11th in February, before slightly dipping to 12th in March. This upward trend, despite the slight drop in March, indicates a robust market presence and growing consumer preference in the state. The sales figures reflect this positive momentum, with a significant increase from $155,932 in December to $226,934 by March, suggesting effective brand strategies and consumer engagement in Arizona's competitive Pre-Roll market.
While Roaring 20s has made strides in Arizona, their absence from the top 30 rankings in other states and categories could be seen as a gap in their market penetration strategy. This lack of presence indicates potential areas for growth and expansion, as the brand has yet to establish a foothold in other regions or product categories. The focus on the Arizona Pre-Roll market has yielded positive results, but diversifying their market approach could provide additional opportunities for the brand to enhance its overall market share and visibility across different states and product offerings.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Arizona, Roaring 20s has shown a promising upward trajectory in terms of rank and sales over the first quarter of 2025. Starting from a rank of 17 in December 2024, Roaring 20s improved to 13 by January 2025 and further climbed to 11 in February, maintaining a strong position at 12 in March. This positive trend in ranking is mirrored by a consistent increase in sales, suggesting effective market strategies and consumer engagement. Notably, Birdies maintains a competitive edge with consistently higher ranks, although their sales slightly dipped in March. Meanwhile, House Exotics made a significant leap from being outside the top 20 in December to securing the 11th position by March, indicating a potential emerging competitor. Roaring 20s' ability to surpass 22Red and maintain a close competition with DTF - Downtown Flower highlights its growing influence in the Arizona Pre-Roll market.
Notable Products
In March 2025, the top-performing product from Roaring 20s was Rebalance - Blue Dream Pre-Roll 6-Pack (3g), maintaining its first-place ranking from February with sales of $2,033. Rest - Kosher Kush Pre-Roll 6-Pack (3g) emerged as the second best-seller, a new entry in the rankings. Rebalance - Mendo Dosi Pre-Roll 6-Pack (3g) held steady at third place, having previously fluctuated between third and fourth positions. Rest - Wedding Cake Pre-Roll 6-Pack (3g) dropped to fourth place after reaching second in February. Roar - Sour Haze Pre-Roll 6-Pack (3g) entered the top five for the first time in March, securing the fifth position.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
