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Dec-2025
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Overview
Market Insights Snapshot
Roaring 20s has demonstrated a notable performance in the Pre-Roll category in Arizona over the last few months of 2025. The brand's rankings have fluctuated slightly but showed a positive trend from September to December, moving from 25th to 22nd place. This upward movement is indicative of a strengthening market presence, with December sales peaking at $133,482. Such an increase suggests a growing consumer preference or effective marketing strategies in this category. The brand's ability to climb the ranks, despite not being in the top 20, shows potential for further growth if the current momentum is maintained.
However, the absence of Roaring 20s from the top 30 brands in other states or categories signals areas for potential improvement or expansion. The brand's focus on the Pre-Roll category in Arizona may have limited its reach elsewhere, or it may be a strategic decision to concentrate efforts where they see the most opportunity for growth. This scenario presents a mixed picture: while the brand is gaining traction in Arizona, it might need to diversify or enhance its offerings to capture a broader market share across different regions and categories. Understanding these dynamics can provide valuable insights for stakeholders looking to capitalize on emerging trends or identify areas for strategic adjustments.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Arizona, Roaring 20s has experienced a fluctuating rank over the last few months, showing a promising upward trend from 27th in October 2025 to 22nd in December 2025. This improvement in rank suggests a positive reception and increasing consumer interest, despite being outside the top 20 in previous months. In contrast, WTF Extracts has maintained a steady presence, consistently ranking within the top 20, while JustFLOWR (MA) saw a significant drop from 8th in November to 21st in December, indicating potential volatility or market shifts. Meanwhile, Simply Twisted and Shorties (AZ) have also shown varied performance, with Simply Twisted dropping out of the top 20 in November and Shorties (AZ) falling to 23rd in December. These dynamics highlight the competitive challenges and opportunities for Roaring 20s as it seeks to capitalize on its recent gains and further solidify its position in the market.
Notable Products
In December 2025, Roaring 20s saw its Strawberry Mo'nana Pre-Roll 6-Pack (3g) maintain the top rank from the previous month, achieving a notable sales figure of 1090 units. The Fatso Pre-Roll 6-Pack (3g) emerged as a strong contender, securing the second position, while the Double Scoop Pre-Roll 6-Pack (3g) followed closely behind in third place. The White Widow Pre-Roll 6-Pack (3g) made its debut in the rankings at fourth position. The Gelato Pre-Roll 6-Pack (3g) experienced a slight drop, moving from third in November to fifth in December. Overall, the Pre-Roll category dominated the sales for Roaring 20s, with consistent performance across its top products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
