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Sep-2024
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Overview
Market Insights Snapshot
In the state of Colorado, ROBHOTS has demonstrated a notable upward trend in the Edible category. Despite starting out of the top 30 in June 2024, the brand has managed to climb to the 32nd position by September 2024. This consistent improvement over the months suggests a growing consumer base and increasing brand recognition within the state. The sales figures align with this trend, showcasing a steady increase, particularly from August to September, indicating a strong finish to the quarter. However, the fact that ROBHOTS was not in the top 30 in June and July underlines the competitive nature of the Colorado market.
In Maryland, ROBHOTS maintained a presence in the top 30 for the Edible category throughout the observed months, although with some fluctuations. The brand started at 24th place in June and experienced a slight decline by September, ending at 27th. This downward movement, coupled with a significant drop in sales from July to September, may indicate challenges in sustaining consumer interest or increased competition. Conversely, in Missouri, ROBHOTS has consistently held a strong position, remaining stable at 13th place from August to September. This stability highlights a solid market presence and suggests a loyal customer base in Missouri, despite the competitive pressures in the Edible category.
Competitive Landscape
In the competitive landscape of the Missouri edible cannabis market, ROBHOTS has maintained a relatively stable presence, ranking consistently between 13th and 15th from June to September 2024. This stability contrasts with the fluctuating ranks of competitors such as Dixie Elixirs, which improved from 17th to 12th, and Zen Cannabis, which experienced a dip in August but rebounded to 11th by September. Despite Zen Cannabis achieving higher sales figures, ROBHOTS' consistent ranking suggests a loyal customer base. Meanwhile, Curio Wellness and Tsunami have shown upward trends, with Curio Wellness climbing from outside the top 20 to 15th place by September. These dynamics indicate that while ROBHOTS holds a steady position, the brand faces increasing competition from brands that are improving their market standing, highlighting the importance of strategic marketing and product innovation to maintain and enhance its competitive edge.
Notable Products
In September 2024, the top-performing product for ROBHOTS was the CBN/THC 2:1 Night Time Gummies 10-Pack, maintaining its first-place ranking consistently since June. The Plus- CBD/THC 10:1 Assorted Fruit Gummies 10-Pack also held steady at the second position, showing a notable increase in sales to 2918 units. The Robhots Plus - CBD/THC/CBC 2:1:1 Day Time Gummies rose to the third rank, improving from its fourth position in previous months. Strawberry Banana Gummies 2-Pack moved up to the fourth position, despite a drop in sales. Newly ranked in fifth place for September were the Blue Raspberry Gummies 10-Pack, indicating a positive market introduction.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
