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Oct-2024
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Overview
Market Insights Snapshot
Rolling Green Cannabis has shown a dynamic performance across various categories and states, with notable movements in its rankings over the past few months. In the New York market, the brand has maintained a strong presence in the Flower category, consistently ranking within the top 15, despite a slight dip in September 2024. This indicates a resilient demand for their Flower products. However, the brand's absence from the top 30 in certain months in other states could suggest potential challenges or opportunities for growth in those markets. The fluctuation in rankings highlights the competitive nature of the cannabis industry and the importance of maintaining a strong brand presence across different regions.
In the Pre-Roll category, Rolling Green Cannabis has demonstrated significant upward momentum in New York. The brand improved its ranking from 40th in July 2024 to 16th by October 2024, showcasing a strong growth trajectory. This rise is supported by a notable increase in sales, suggesting successful market strategies or product offerings that resonate well with consumers. The brand's ability to climb the ranks in this category while not appearing in the top 30 in others could indicate a strategic focus or a unique strength in Pre-Rolls. Observing these trends provides valuable insights into the brand's market positioning and potential areas for expansion or enhancement.
Competitive Landscape
In the competitive landscape of the Flower category in New York, Rolling Green Cannabis has experienced some fluctuations in its market position over the past few months. While Rolling Green Cannabis maintained a steady rank of 10th in both July and October 2024, it saw a slight dip to 12th in September, indicating a temporary challenge in maintaining its competitive edge. This fluctuation contrasts with the upward trajectory of Leal, which climbed from 27th in July to 9th in October, showcasing a significant increase in market presence. Meanwhile, Electraleaf consistently performed well, hovering around the top 10, and Veterans Choice Creations (VCC) improved its rank from 17th in September to 11th in October. The volatility in ranks, particularly for Platinum Reserve, which peaked at 5th in September before dropping to 12th in October, suggests a highly competitive market where brand positioning can shift rapidly. For Rolling Green Cannabis, maintaining consistent sales and strategizing to capitalize on market trends will be crucial to climbing higher in the rankings amidst such dynamic competition.
Notable Products
In October 2024, the top-performing product for Rolling Green Cannabis was White Wedding Pre-Roll (1g) in the Pre-Roll category, climbing to the number one rank with notable sales of 4308 units. Guava Jam Pre-Roll (1g) maintained its position as the second best-seller, demonstrating consistent performance over the months. Mandarin Zkittles Pre-Roll (1g) entered the rankings at third place, indicating a strong debut. Blue Dream Pre-Roll (1g) dropped from first place in September to fourth in October, despite a solid sales figure. Purple Sunset Pre-Roll (1g) rounded out the top five, slightly declining from its previous fourth-place position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
