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Jan-2025
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Overview
Market Insights Snapshot
Runtz has shown a notable performance in the Flower category across various states, with particular improvements in New York. In October 2024, Runtz was not among the top 30 brands in this category in New York, but by November 2024, they had climbed to 21st place. This upward trajectory continued with Runtz reaching 18th in December 2024 and further advancing to 17th by January 2025. This consistent rise in rankings indicates a strengthening presence in the New York market, reflecting increasing consumer preference and possibly effective distribution strategies.
The sales figures for Runtz in the Flower category also highlight a positive trend. While specific sales numbers for October 2024 are not available, the brand saw a significant increase from November to January, with sales jumping from $482,396 in November to $704,593 in December. This substantial growth suggests that Runtz is successfully capturing market share and resonating with consumers in New York. However, the absence of Runtz in the top 30 rankings in October 2024 indicates there might have been challenges earlier in the year, which they have since overcome. This recovery and growth trajectory in New York is a promising sign for Runtz as they continue to expand their reach.
Competitive Landscape
In the competitive New York flower market, Runtz has shown a notable upward trend in rankings from November 2024 to January 2025, climbing from 21st to 17th position. This improvement is significant, especially when compared to competitors like Grassroots, which experienced a decline from 11th to 18th place over the same period. Despite not being in the top 20 in October 2024, Runtz's sales surged by January 2025, surpassing brands like Electraleaf, which saw a drop from 8th to 19th place. Meanwhile, To The Moon maintained a steady rank at 16th, indicating a stable performance. Untitled entered the rankings in December 2024 and quickly moved to 15th by January 2025, showcasing strong market entry dynamics. These shifts highlight Runtz's potential for continued growth and its increasing competitiveness in the New York flower category.
Notable Products
In January 2025, Obama Runtz (3.5g) emerged as the top-performing product for Runtz, reclaiming its first-place ranking from November 2024 and achieving notable sales of 3,041 units. Trump Runtz (3.5g) moved to second place, showing a slight drop from its top position in December 2024. Lemon Candy Runtz (3.5g) maintained a steady third position, reflecting a consistent performance since November 2024. Pink Runtz (3.5g) held its fourth position, demonstrating stable sales figures over the months. White Cherry Runtz (3.5g) fell to fifth place in January 2025 after being ranked second in November 2024, indicating a decline in its relative performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
