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Aug-2024
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Overview
Market Insights Snapshot
Small A$$ Bud has seen varying performance across different states and categories over the past few months. In Maryland, the brand's ranking in the Flower category fluctuated, starting at 30th in May 2024, dropping slightly out of the top 30 in June, but then rebounding to 25th in July before settling at 27th in August. This indicates a volatile but generally positive trend, suggesting that while the brand faces stiff competition, it has managed to regain and slightly improve its position over the summer months.
It's worth noting that the brand's sales figures also reflect this fluctuation in ranking. For instance, sales in Maryland dropped from $298,995 in May to $224,106 in June, before recovering to $293,571 in July and slightly decreasing to $282,227 in August. The drop in June could be indicative of market saturation or increased competition, but the subsequent recovery demonstrates resilience and a potential for growth. The absence of Small A$$ Bud from the top 30 in June is a critical point, highlighting the competitive nature of the market and the challenges the brand faces in maintaining its position.
Competitive Landscape
In the Maryland flower category, Small A$$ Bud has shown a fluctuating but generally upward trend in rank over the past few months, moving from 30th in May 2024 to 27th in August 2024. This indicates a competitive positioning improvement, although it still trails behind notable competitors. For instance, Verano has seen a significant rise from 39th to 26th place, suggesting a more aggressive market capture. Similarly, Old Pal has experienced a volatile rank, dropping from 16th in May to 29th in August, which may present an opportunity for Small A$$ Bud to capitalize on Old Pal's inconsistency. Meanwhile, Flower by Edie Parker has maintained a relatively stable position around the mid-20s, indicating steady performance. The data suggests that while Small A$$ Bud is making strides, there is still room for growth to catch up with the more established brands in the Maryland flower market.
Notable Products
In August 2024, the top-performing product for Small A$$ Bud was Gary Payton (14g) in the Flower category, with notable sales of 1093 units. Watermelon Zkittlez (14g) secured the second position, significantly improving from its fifth rank in June 2024. Cheetah Piss (14g) ranked third, maintaining a strong presence despite not being in the top five for the previous two months. Glitterbomb (14g) placed fourth, showing consistent performance from June to August 2024. Finally, Duct Tape (14g) retained its fifth position from July, indicating stable sales over the last two months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
