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Dec-2024
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Overview
Market Insights Snapshot
Space Race Cannabis has shown noteworthy performance across various categories and states, with some intriguing movements in rankings. In Alberta, the brand has maintained a consistent presence in the Flower category, holding steady at the eighth position from September to December 2024. This stability is complemented by a slight increase in sales, indicating a solid market presence. In the Pre-Roll category, Space Race Cannabis has demonstrated stronger performance, consistently ranking within the top five and achieving the fourth position by December. The brand's ability to maintain and slightly improve its standing in these categories suggests a robust demand for its products in Alberta.
In contrast, Space Race Cannabis has faced challenges in Ontario, where it struggled to break into the top 30 for the Flower category until November, when it entered at 98th place and improved to 90th by December. This indicates a gradual but positive trend, hinting at potential growth and increased consumer recognition in the province. Meanwhile, in Saskatchewan, the brand experienced fluctuations in the Flower category, starting strong at the first position in September but dropping to sixth by December. Despite this decline, the brand's sales in the category remained relatively stable, suggesting that while competition may have intensified, consumer interest remains. Additionally, in the Pre-Roll category, Space Race Cannabis improved its ranking from 20th in November to 14th in December, showing resilience and adaptability in a competitive market.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Alberta, Space Race Cannabis has shown a consistent performance, maintaining a stable rank of 4th place in November and December 2024, after a slight dip to 5th in October. This stability is notable given the fluctuations among competitors such as Redecan, which dropped from 3rd to 5th place by December, and Spinach, which experienced a more volatile trajectory, falling to 5th in November before climbing back to 3rd in December. Meanwhile, Dab Bods consistently outperformed Space Race Cannabis, holding the 2nd position in both November and December. Despite these competitive pressures, Space Race Cannabis has managed to maintain its market position, indicating a resilient brand presence in Alberta's Pre-Roll market.
Notable Products
In December 2024, the top-performing product from Space Race Cannabis was Apollo Pre-Roll (0.4g) in the Pre-Roll category, maintaining its first-place ranking consistently since September 2024, with notable sales of 26,927 units. Sputnik Pre-Roll (0.4g) also held steady in second place throughout the same period. Stargirl Pre-Roll (1g) improved its position from fourth to third place in November, maintaining that rank in December with increased sales. Voyager Pre-Roll (0.4g) consistently ranked fourth since October, following a slight drop from third place in September. Falcon Heavy Pre-Roll (1g) re-entered the rankings in December at fifth place after being absent in November, indicating a resurgence in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
