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Jan-2025
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Overview
Market Insights Snapshot
In the state of Washington, SPOIL'D has shown a notable upward trajectory in the Vapor Pens category. Starting from October 2024, the brand was ranked 37th and maintained this position in November. However, by December 2024, SPOIL'D broke into the top 30, securing the 30th position, and continued its ascent to 27th place by January 2025. This progression indicates a strengthening market presence in Washington's competitive Vapor Pens category, which could be attributed to strategic marketing efforts or product innovation. Although specific sales numbers are not detailed, the consistent movement upwards suggests a positive reception from consumers in this segment.
It's worth noting that prior to December 2024, SPOIL'D was not among the top 30 brands in Washington's Vapor Pens category, highlighting a significant improvement in brand performance. The absence from the top rankings in earlier months could have been due to various factors such as market competition or consumer awareness. However, breaking into the top 30 and continuing to climb suggests that the brand has successfully addressed previous challenges. This momentum could potentially translate to similar successes in other states or categories, but further data would be needed to confirm such trends.
Competitive Landscape
In the competitive landscape of Vapor Pens in Washington, SPOIL'D has shown a notable upward trajectory in its rankings, moving from 37th place in October 2024 to 27th by January 2025. This improvement in rank suggests a positive reception and growing market presence, especially when compared to competitors like Leafwerx and Hellavated, who have maintained relatively stable positions. Terpnado also demonstrated a significant climb, suggesting increased competition within the lower ranks. Meanwhile, Freddy's Fuego (WA) experienced fluctuations, dropping to 29th in both November 2024 and January 2025, indicating potential volatility in their sales performance. SPOIL'D's consistent rise in rank, coupled with its sales recovery from November to January, highlights its growing appeal and potential to further challenge higher-ranked competitors in the Washington Vapor Pens market.
Notable Products
In January 2025, the top-performing product from SPOIL'D was the Blueberry Pomegranate Distillate Cartridge (1g) in the Vapor Pens category, maintaining its consistent first-place ranking from the previous months with a notable sales figure of 1319 units. The Gorilla Glue #4 Distillate Cartridge (1g) also performed well, securing the second position, a significant improvement from its last recorded rank in November 2024. The Wedding Cake Distillate Cartridge (1g) climbed to the third position, marking its first appearance in the top ranks since October 2024. Despite a slight drop, the Pineapple Express Distillate Cartridge (1g) held a solid fourth position, showing resilience in sales performance. Lastly, the Coconut Distillate Cartridge (1g) remained stable at fifth place, maintaining its position from December 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
