Nov-2024
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Overview
Market Insights Snapshot
Srene has shown significant upward momentum in the Nevada market, especially within the Flower category. After not making it into the top 30 rankings in August and September 2024, Srene made a remarkable leap to the 34th position in October and further climbed to 21st in November. This impressive performance is underscored by a substantial increase in sales, indicating a growing consumer preference for their Flower products. Such a leap in rankings suggests that Srene is successfully capturing market share and possibly expanding its customer base within the state. However, the absence from the top 30 in earlier months highlights the competitive nature of the Flower category in Nevada.
In contrast, Srene's performance in the Vapor Pens category in Nevada has been more volatile. Starting at the 16th position in August 2024, Srene experienced a decline to 19th and 26th in September and October, respectively, before rebounding to 17th in November. This fluctuation suggests a less stable market presence in Vapor Pens compared to their Flower products. Despite this, the brand's ability to regain a higher ranking by November indicates potential resilience and adaptability in addressing market demands. The shifting rankings imply that while Srene is a recognized player in the Vapor Pens category, there is room for strategic adjustments to solidify their standing in Nevada.
Competitive Landscape
In the competitive landscape of the Flower category in Nevada, Srene has demonstrated a remarkable upward trajectory in its rankings from August to November 2024. Starting from a rank of 55 in August, Srene climbed to 21 by November, indicating a significant improvement in market presence and consumer preference. This upward movement is notable when compared to competitors like Kynd Cannabis Company, which maintained a more stable but less dynamic ranking, hovering around the mid-teens. Similarly, Superior (NV) experienced fluctuations, ending with a rank of 22 in November, just behind Srene. Meanwhile, Good Green showed a volatile pattern, ending at rank 20, slightly ahead of Srene. The consistent improvement in Srene's rank is mirrored in its sales growth, contrasting with the declining sales of some competitors, suggesting that Srene's strategies are effectively capturing market share and enhancing brand visibility in Nevada's Flower market.
Notable Products
In November 2024, the top-performing product for Srene was Purple Haze (3.5g) in the Flower category, securing the number one rank with sales of 1687 units. DayStripper Distillate Cartridge (1g) followed closely, ranking second, showing a slight decline from its top position in August. Strange Haze #8 (3.5g) and Daystripper (3.5g) were ranked third and fourth, respectively, indicating their strong market presence despite not being ranked in previous months. Sin City Funk (3.5g) maintained its fifth position from October, with a notable increase in sales from 547 units to 927 units. Overall, the rankings reflect a consistent preference for Flower products, with minor shifts in the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.