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Jan-2025
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Overview
Market Insights Snapshot
Stewart Farms has demonstrated a strong performance in the Topical category across multiple Canadian provinces, with notable consistency and growth. In Alberta, the brand maintained a stable second-place ranking from October 2024 through January 2025, indicating a solid foothold in the market. Similarly, in British Columbia, Stewart Farms rose to the top spot in December 2024, although it slipped back to second place by January 2025. This fluctuation suggests a competitive landscape but also highlights the brand's capability to reach the pinnacle of the market. Meanwhile, in Ontario, the brand experienced a slight dip from second to third position in January 2025, which could be an area of concern or an opportunity for strategic adjustments.
Analyzing sales trends, Stewart Farms exhibited a significant spike in sales during December 2024 across all three provinces, which could be attributed to seasonal factors or successful promotional activities. For instance, in British Columbia, sales nearly doubled from October to December, before experiencing a decline in January. This pattern underscores the importance of understanding market dynamics and consumer behavior to sustain growth. It's worth noting that Stewart Farms consistently remained within the top three rankings in each province's Topical category, a testament to their product appeal and market strategy. However, the absence of top 30 rankings in other states or categories suggests potential areas for expansion or improvement.
Competitive Landscape
In the Alberta topical cannabis market, Stewart Farms has consistently maintained its position as the second-ranked brand from October 2024 to January 2025. Despite facing strong competition, Stewart Farms has shown resilience and stability in its ranking. The brand has been outperformed by Wildflower Canada, which holds the top position, indicating a significant lead in sales. However, Stewart Farms has managed to outperform Proofly and Solei, which have consistently ranked third and fourth, respectively. Notably, Stewart Farms experienced a substantial increase in sales in December 2024, suggesting a potential seasonal boost or successful marketing strategy during that period. This upward trend in sales, despite maintaining the same rank, highlights Stewart Farms' potential for growth and its ability to capture a larger market share in the future.
Notable Products
In January 2025, Stewart Farms' top-performing product was the CBD/THC 1:1 Blue Dream Bath Bomb, maintaining its number one rank for four consecutive months with sales reaching 2803 units. The CBD:THC 1:1 Multipack Bath Bomb 3-Pack held steady in the second position, mirroring its consistent performance from previous months. The Rebound - CBD:THC 1:1 Arctic Heat Muscle Cream remained third, though its sales saw a decrease compared to December 2024. A new entrant in the rankings, Rebound - CBD Blueberry Sunset Salt Soak, debuted at fourth place, indicating a promising start. Meanwhile, the Rebound - CBD SeaWeed OG Bath Salts, after dropping out of the December rankings, reappeared at fifth position in January.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
