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Dec-2024
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Overview
Market Insights Snapshot
Sun God Medicinals has shown a consistent presence in the Oregon market, particularly within the Tincture & Sublingual category. Over the last few months of 2024, the brand has maintained a steady ranking, fluctuating slightly between 12th and 14th place. This consistency is noteworthy given the competitive nature of the market. Although they did not break into the top 10, their ability to sustain a position within the top 15 suggests a stable consumer base and effective market strategies. Notably, there was a slight dip in sales from November to December, which might indicate seasonal trends or shifts in consumer preferences.
While Sun God Medicinals has maintained a solid presence in Oregon, it is important to highlight that they have not appeared in the top 30 rankings in other states or categories, which could be seen as a potential area for growth or concern. This absence suggests that their market influence is currently concentrated in Oregon, and expanding their reach could be a strategic opportunity. The brand's performance in Oregon's Tincture & Sublingual category offers valuable insights into their market strategy and consumer engagement, which could be leveraged for broader market penetration.
Competitive Landscape
In the competitive landscape of the Oregon Tincture & Sublingual category, Sun God Medicinals has experienced fluctuating rankings, reflecting a dynamic market environment. Notably, Sun God Medicinals maintained a consistent presence, ranking 14th in September and October 2024, improving to 12th in November, but dropping back to 14th in December. This indicates a competitive struggle against brands like Medicine Farm, which improved from 15th in September to 12th by December, and THClear Co, which showed strong performance, moving from 11th in September to 8th in November before disappearing from the top 20 in December. Meanwhile, Luminous Botanicals maintained a stable position, consistently ranking around 12th to 13th throughout the period. These shifts highlight the competitive pressures Sun God Medicinals faces, with sales trends indicating a need for strategic adjustments to enhance their market position against these agile competitors.
Notable Products
In December 2024, Sun God Medicinals' Ra Hemp - CBD Green Dragon Tincture (1000mg CBD, 30ml) maintained its position as the top-performing product, continuing its streak from previous months despite a decrease in sales to 91 units. The Ra cannabis - CBD/THC 1:1 Indica Tincture (300mg CBD, 300mg THC, 30ml, 1oz) also held steady at the second rank, reflecting a slight recovery in sales to 74 units. The CBD Hypnos Sleep Tincture (500mg CBD, 30ml) climbed to the third position, showing significant growth from its fifth place in October, with sales increasing to 49 units. New to the list, Ra Cannabis - Lavender Lemonade Syrup (250mg THC, 1oz) emerged in fourth place, indicating a successful product launch or campaign. Lastly, the Aja THC Indica Body Relief Sleep Tincture (500mg THC, 30ml, 1oz) rounded out the top five, dropping slightly from fourth in November, with sales of 25 units.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
