Nov-2024
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Overview
Market Insights Snapshot
Sundro Cannabis has shown varied performance across different product categories in Missouri. In the Flower category, the brand has seen a steady improvement in its rankings, moving from 29th place in August 2024 to 25th by November 2024. This upward trend is indicative of a strong market presence and possibly an effective product strategy. However, the Vapor Pens category tells a different story, where Sundro Cannabis did not make it into the top 30 brands by November 2024, suggesting challenges in gaining traction in this segment. This divergence in performance across categories highlights the brand's strengths and potential areas for growth.
The Pre-Roll category presents a more volatile picture for Sundro Cannabis in Missouri. Initially, the brand improved its ranking from 14th in August 2024 to 9th in September 2024, indicating a strong competitive position. However, a sharp decline to 29th place by November 2024 suggests potential issues such as market saturation, increased competition, or shifts in consumer preferences. This fluctuation underscores the dynamic nature of the cannabis market and the need for brands to adapt quickly to maintain their market share. Overall, while Sundro Cannabis shows promise in certain areas, there are clear challenges that need to be addressed to sustain growth across all categories.
Competitive Landscape
In the competitive landscape of the Missouri flower category, Sundro Cannabis has shown a notable upward trend in rankings from August to November 2024, moving from 29th to 25th position. This improvement indicates a positive shift in market presence, despite the competitive pressures from brands like Vertical (MO), which also climbed from 28th to 24th, and Cloud Cover (C3), which fluctuated but remained outside the top 20. Sundro Cannabis's sales have remained relatively stable, contrasting with the declining sales of Robust, which dropped from 16th to 26th, and Pinchy's, which maintained a lower rank. This consistency in sales, coupled with an improved rank, suggests that Sundro Cannabis is effectively navigating the competitive pressures in Missouri's flower market, potentially positioning itself for further growth as other brands experience volatility.
Notable Products
In November 2024, Animal Iccee (3.5g) emerged as the top-performing product for Sundro Cannabis, climbing from its previous absence in rankings to secure the number one spot with sales reaching 3024 units. Dirty Banana (3.5g) followed closely in second place, marking its debut in the rankings. Lil Tokyo (3.5g) maintained its presence in the top three, though it dropped from first place in August and fourth in September, now ranking third. Cadillac Rainbow (3.5g) saw a decline from its second-place position in October to fourth in November. Golden Apple (3.5g) entered the rankings in November at fifth place, showing a diverse range of successful products for the brand.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.