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Jan-2025
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Overview
Market Insights Snapshot
Superior (NV) has shown a notable performance across different categories in the state of Nevada. In the Flower category, the brand has consistently maintained a presence within the top 20, showing an impressive upward trend from an 18th rank in October 2024 to a 13th rank by January 2025. This upward movement is accompanied by a significant increase in sales, with January 2025 sales figures surpassing those of the preceding months. The Pre-Roll category presents a more fluctuating performance, with Superior (NV) experiencing a drop to the 20th position in December 2024 before recovering to the 15th position in January 2025. The variance in rankings suggests a competitive landscape in the Pre-Roll category, but the brand's ability to bounce back into the top 15 demonstrates resilience and adaptability.
While Superior (NV) has maintained a steady presence in Nevada's Flower and Pre-Roll categories, the absence of rankings in other states or provinces indicates that the brand has not yet expanded its reach beyond Nevada or has not achieved top 30 status in other markets. This could be seen as a limitation in terms of geographical market penetration. However, the brand’s ability to climb the ranks in Nevada’s competitive market suggests potential for growth if they decide to expand their footprint. The fluctuating rankings in the Pre-Roll category highlight the challenges faced in maintaining a consistent position, but also point to opportunities for strategic improvements and potential market share gains.
Competitive Landscape
In the competitive landscape of the Nevada flower category, Superior (NV) has demonstrated a notable upward trajectory in its ranking from October 2024 to January 2025. Starting at 18th place in October, Superior (NV) climbed to 13th by January, showcasing a significant improvement in market positioning. This positive trend contrasts with brands like Kushberry Farms, which fluctuated significantly, starting outside the top 20 in October and reaching 15th by January. Meanwhile, Hustler's Ambition and Ghost Town Cannabis maintained relatively stable positions within the top 12, indicating consistent performance. Dope Dope also made a notable leap from 26th to 14th in the same period, suggesting a competitive push. Superior (NV)'s sales saw a dip in November and December but rebounded strongly in January, which may have contributed to its improved rank, highlighting the brand's resilience and potential for further growth in the Nevada market.
Notable Products
In January 2025, the top-performing product for Superior (NV) was Alien Moon Pie Pre-Roll (1g) in the Pre-Roll category, maintaining its consistent number one rank from the previous two months with sales of 2947 units. Glitter Bomb Pre-Roll (1g) significantly improved its position, moving up from fourth in November 2024 to second in January 2025, demonstrating a strong recovery in sales. Leftovers Pre-Roll (1g) entered the rankings in January at the third position, marking its first appearance in the top five. Governmint Oasis Pre-Roll (1g) secured the fourth spot, showing a slight decline from its previous fourth place in October 2024. Frosted Sapphire Pre-Roll (1g) rounded out the top five, climbing from a fourth-place ranking in December 2024 to fifth in January 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
