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Mar-2025
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Overview
Market Insights Snapshot
Tasty's (CAN) has shown varying performance across different categories and provinces, with notable fluctuations in rankings. In Alberta, the brand's Pre-Roll category experienced a decline from 22nd place in December 2024 to falling out of the top 30 by March 2025. Similarly, their Vapor Pens in Alberta also saw a drop, moving from 28th to 36th place over the same period, indicating a downward trend in this region. Meanwhile, in British Columbia, Tasty's Vapor Pens maintained a more stable presence, only slightly dropping from 23rd to 27th place. However, the Pre-Roll category did not make it into the top 30, suggesting potential challenges in maintaining a competitive edge in this market.
In Ontario, Tasty's Pre-Rolls hovered around the 50th position, dipping slightly in February before rebounding in March. Their Vapor Pens, however, saw a consistent decline, moving from 29th to 38th place, which could indicate growing competition or shifting consumer preferences. A noteworthy positive movement is seen in Saskatchewan, where Tasty's Pre-Rolls entered the rankings in February 2025 at 20th place, though they experienced a slight drop to 25th by March. This entry into the top 30 could signify a new opportunity for growth in this province, contrasting with the brand's challenges in other regions.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, Tasty's (CAN) has experienced notable fluctuations in its ranking and sales performance from December 2024 to March 2025. Despite maintaining a consistent rank of 50th in December and January, Tasty's (CAN) saw a dip to 56th in February before slightly recovering to 52nd in March. This trend suggests a competitive pressure from brands like LITTI, which consistently ranked higher, peaking at 47th in December and maintaining a steady position around the 50th mark. Meanwhile, Adults Only demonstrated a strong upward trajectory, climbing from 59th in December to 41st in February, before slightly dropping to 50th in March, indicating a potential threat to Tasty's (CAN)'s market share. Additionally, 3Saints and Woody Nelson showed gradual improvements in their rankings, which could further challenge Tasty's (CAN) if the trend continues. These dynamics highlight the importance for Tasty's (CAN) to strategize effectively to regain and sustain its competitive position in the Ontario Pre-Roll market.
Notable Products
In March 2025, Tasty's (CAN) top-performing product was Peach Infused Pre-Roll 3-Pack (1.5g) in the Pre-Roll category, maintaining its number one rank from previous months with sales reaching 7020 units. The Tropical Resin and Rosin Infused Pre-Roll 3-Pack (1.5g) rose to second place, improving from its consistent third-place ranking in prior months. Mango Diamond Infused Pre-Roll 3-Pack (1.5g) also saw an upward shift, moving from fourth to third place. Notably, Honeydew Diamond Infused Pre-Roll 3-Pack (1.5g) dropped to fourth place after holding the second position for several months. Blue Raspberry Distillate Cartridge (1.2g) re-entered the rankings at fifth place, marking its return since December 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
