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Dec-2025
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Overview
Market Insights Snapshot
In Alberta, Tasty's (CAN) has shown a fluctuating performance across different categories. In the Pre-Roll category, the brand's ranking has seen a decline from 41st in October 2025 to 58th by December 2025, reflecting a decrease in sales from CAD 164,982 to CAD 104,904 over the same period. Conversely, in the Vapor Pens category, Tasty's maintained a stable position at 24th rank in both September and October, but it fell to 34th by December, indicating a downward trend. This suggests a potential need for strategic adjustments to regain market share in Alberta's competitive cannabis market.
In British Columbia, Tasty's (CAN) faced challenges in maintaining its ranking within the top 30 for Vapor Pens in October 2025, as it was not listed, indicating a significant drop in market presence. By November and December, the brand re-entered the rankings at 46th and 54th, respectively, showing some recovery. Meanwhile, in Saskatchewan, Tasty's demonstrated a strong initial performance in the Pre-Roll category, with a rank of 12th in September 2025. However, this position fell to 26th by December, highlighting a notable decline. Despite these challenges, Tasty's remains a player to watch, particularly in Ontario, where its Vapor Pens category showed relatively stable rankings, albeit with a gradual decline from 44th to 54th over four months.
Competitive Landscape
In the competitive landscape of vapor pens in Alberta, Tasty's (CAN) has experienced a notable shift in its market position from September to December 2025. Initially holding steady at rank 24 from September to November, Tasty's (CAN) saw a decline to rank 34 in December. This drop coincides with a decrease in sales, suggesting potential challenges in maintaining consumer interest or facing increased competition. Notably, Sheeesh! has shown a positive trajectory, climbing from rank 45 in September to 33 in December, alongside a significant increase in sales. Similarly, Headstone Cannabis improved its rank from 48 in September to 37 in December, despite a dip in November. Meanwhile, GORILLA GARDEN CRAFT CANNABIS & EXTRACTS and Tuck Shop maintained relatively stable positions, with minor fluctuations. These dynamics highlight the competitive pressures Tasty's (CAN) faces in retaining its market share amidst rising competitors in the Alberta vapor pens category.
Notable Products
In December 2025, the top-performing product from Tasty's (CAN) was the Peach Infused Pre-Roll 3-Pack (1.5g), which climbed to the number one rank despite a slight decrease in sales to 2344 units. Following closely was the Mango Diamond Infused Pre-Roll 3-Pack (1.5g), which improved its position to second place with steady sales growth. The Blue Raspberry Distillate Cartridge (1.2g) made a notable entry into the rankings, securing the third spot with sales of 1890 units, showing strong demand in the vapor pens category. The Blue Raspberry Infused Pre-Roll 3-Pack (1.5g) fell from the top position in October to fourth place, indicating a shift in consumer preferences. Lastly, the Watermelon Distillate Cartridge (1.2g) dropped to fifth place, despite being the top-ranked product in November, reflecting a significant change in its sales trajectory.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
