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Oct-2025
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Overview
Market Insights Snapshot
Tasty's (CAN) has shown varied performance across different Canadian provinces and product categories over the past few months. In Alberta, their pre-rolls have not broken into the top 30 brands, maintaining rankings in the 40s, with a slight improvement from September to October. However, their vapor pens have consistently performed better, climbing to the 23rd position by September and maintaining it into October, indicating a strengthening presence in this category. In contrast, British Columbia has seen Tasty's pre-rolls fluctuating outside the top 70, failing to make the top 30 in October. Vapor pens in this province have experienced a downward trend, dropping from 32nd in July to 67th by October, highlighting a potential area for improvement.
In Ontario, Tasty's pre-rolls have seen a decline, moving from 64th in July to 88th by October, indicating challenges in maintaining a competitive edge in this category. Their vapor pens have similarly slipped slightly but remained within the top 50. Meanwhile, Saskatchewan presents a mixed picture: pre-rolls showed significant improvement in the summer, peaking at 12th in September before dropping to 26th in October, while vapor pens started strong in July at 6th, but fell to 22nd by October. These movements suggest that while Tasty's has pockets of strong performance, particularly in the vapor pen category, there are opportunities for growth and stabilization across several markets and product lines.
Competitive Landscape
In the Alberta Vapor Pens category, Tasty's (CAN) has shown a promising upward trajectory in its competitive positioning over the past few months. Starting from a rank of 32 in July 2025, Tasty's (CAN) improved to 28 in August and further climbed to 23 by September, maintaining this position through October. This ascent indicates a significant enhancement in market presence, likely driven by strategic marketing efforts or product innovations. In comparison, Good Buds also demonstrated a positive trend, moving from rank 30 to 22, while Coterie experienced a slight decline from rank 20 to 21. Meanwhile, Adults Only and LITTI exhibited fluctuating ranks, with Adults Only showing a slight improvement and LITTI experiencing a drop. Tasty's (CAN)'s consistent rise in rank suggests a growing consumer preference, positioning it as a formidable competitor in the Alberta market.
Notable Products
In October 2025, Tasty's (CAN) top-performing product was the Blue Raspberry Infused Pre-Roll 3-Pack, maintaining its number one rank from August 2025, with sales reaching 3128 units. The Peach Infused Pre-Roll 3-Pack secured the second position, showing a slight drop from its previous third-place ranking in September. The Watermelon Distillate Cartridge made a notable entrance, debuting at the third spot. The Green Apple Distillate Cartridge, which was previously unranked, climbed to fourth place, showing a resurgence in popularity. Meanwhile, the Mango Diamond Infused Pre-Roll 3-Pack consistently held the fifth position across the past three months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
