.svg){kind=small}
Nov-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
The Giving Tree has shown a strong performance in the Arizona market, particularly in the Flower category. Over the past few months, the brand has consistently maintained a top-five ranking, even improving from fifth to fourth in November 2024. This upward movement is accompanied by a steady increase in sales, indicating a solid market presence. In contrast, their performance in the Vapor Pens category has seen a slight decline, moving from the 13th position in both September and October to the 15th position in November. This suggests a need for strategic adjustments to regain momentum in this category.
In the Pre-Roll category, The Giving Tree has made notable progress in Arizona, climbing from the 26th rank in September to the 17th rank by November. This improvement is indicative of successful marketing or product adjustments that resonate well with consumers. However, the brand did not make it into the top 30 in other states or provinces across any category, which highlights a potential area for expansion or increased focus. The brand's ability to maintain a consistent presence in Flower while making gains in Pre-Rolls suggests a strong potential for future growth if these strategies are applied across other categories and regions.
Competitive Landscape
In the competitive landscape of the Flower category in Arizona, The Giving Tree has shown a consistent upward trajectory in terms of rank and sales. From August to November 2024, The Giving Tree improved its rank from 5th to 4th, indicating a positive shift in market position. This improvement is particularly notable when compared to competitors like Shango, which fluctuated between 4th and 6th place, and Alien Labs, which also saw a rise from 10th to 6th place. Meanwhile, Mohave Cannabis Co. maintained a strong hold on the 2nd position throughout this period. The Giving Tree's sales figures have steadily increased, culminating in a significant rise in November, closely rivaling the sales of Cheech & Chong's, which made a remarkable leap from 19th to 3rd place. These dynamics suggest that The Giving Tree is effectively capturing market share and enhancing its competitive standing in Arizona's Flower category.
Notable Products
In November 2024, Golden Lemon (3.5g) emerged as the top-performing product for The Giving Tree, climbing from fourth place in October to first, with impressive sales of 15,974 units. Indica Pre-Roll (1g) maintained a strong presence, securing the second position after a brief absence from the rankings in October. LA Confidential (3.5g) dropped from first to third place, indicating a slight decrease in sales momentum. Sativa Pre-Roll (1g) fell to fourth place, showing a gradual decline from its peak in September. Granola Funk (3.5g) entered the rankings for the first time in November, taking the fifth spot and highlighting its growing popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
