Nov-2024
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Overview
Market Insights Snapshot
Trail Blazin Productions has demonstrated notable performance trends across various cannabis categories in the state of Washington. In the Flower category, the brand has shown a positive trajectory, climbing from a rank of 77 in August 2024 to 62 by November 2024. This upward movement indicates a growing consumer preference or increased market penetration in this category. Despite not breaking into the top 30, the consistent improvement in ranking suggests strategic adjustments or heightened brand recognition. This trend is complemented by a steady increase in sales, culminating in a notable figure by November.
In the Pre-Roll category, Trail Blazin Productions has maintained a relatively stable presence, although it has not yet reached the top 30 brands. The rankings fluctuated slightly, with a dip in September 2024, but the brand managed to regain its position by November, moving from 54 in October to 51. This consistency, despite not being in the top echelon, suggests a loyal customer base or effective distribution strategies. The sales figures reflect a slight decrease from August to September, followed by a stabilization through October and November, hinting at potential seasonal factors or market dynamics influencing consumer behavior.
Competitive Landscape
In the competitive landscape of the Flower category in Washington, Trail Blazin Productions has shown a positive trajectory in its rank from August to November 2024, moving from 77th to 62nd place. This upward trend suggests a strengthening position in the market, potentially driven by strategic marketing or product differentiation. In contrast, Washington Bud Company also improved its rank, surpassing Trail Blazin Productions in November by reaching 61st place, indicating close competition between the two brands. Meanwhile, Rochester Farms experienced fluctuations, peaking at 57th in August but dropping to 66th by November, which may indicate challenges in maintaining consistent sales momentum. Equinox Gardens showed a recovery from a low of 95th in September to 78th in November, suggesting a rebound in market presence. Notably, Toasted Cannabis (WA) maintained a strong position, although it fell from 39th in October to 60th in November, which might reflect seasonal sales variations or increased competition. These dynamics highlight the competitive pressures Trail Blazin Productions faces, emphasizing the importance of strategic positioning to continue its upward trend in this evolving market.
Notable Products
In November 2024, Amnesia Pre-Roll 2-Pack (1.2g) maintained its top position as the leading product for Trail Blazin Productions, with sales of 511 units. The 9# Hammer (3.5g) continued to hold strong in the second position, consistent with its ranking since September 2024. Purple Urkle (3.5g) emerged as a new entrant in the rankings, climbing to the third spot with significant sales activity. Amnesia (3.5g) improved its ranking to fourth from fifth in October 2024. Meanwhile, Dutch #47 Pre-Roll 2-Pack (1.2g) saw a decline, dropping to fifth place from its previous third position in October 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.