Dec-2024
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Overview
Market Insights Snapshot
In the state of Arizona, Abundant Organics has shown a commendable upward trajectory in the Concentrates category. Starting from a rank of 32 in September 2024, they have climbed to the 28th position by December 2024, despite a slight dip in sales to $31,879 in the last month of the year. This indicates a consistent improvement in their market presence. In the Flower category, the brand has demonstrated a more robust performance, moving from the 26th position in September to peaking at 18th in November, before slightly dropping to 23rd in December. Such fluctuations suggest a competitive field, yet Abundant Organics maintains a strong foothold in this segment.
However, the Pre-Roll category tells a different story. Abundant Organics did not make it into the top 30 brands in October, highlighting a potential area of concern or opportunity for growth. By December, they managed to secure the 48th position, signaling some recovery. The absence from the top rankings during this period could indicate either a strategic shift or challenges in this category. Overall, while Abundant Organics shows potential and growth in certain areas, there are clear opportunities for improvement, particularly in the Pre-Roll market. This mixed performance across categories paints a picture of a brand with significant strengths but also areas that require attention.
Competitive Landscape
In the competitive landscape of the Flower category in Arizona, Abundant Organics has shown a fluctuating performance in the last quarter of 2024. Despite not being in the top 20 in September, Abundant Organics climbed to rank 19 in October and maintained a strong position at rank 18 in November, before dropping to rank 23 in December. This volatility highlights the brand's struggle to maintain consistent top-tier performance amidst strong competition. Notably, Aeriz has been a close competitor, consistently ranking within the top 20, peaking at rank 18 in October. Meanwhile, Grow Sciences and Tru Infusion also demonstrated competitive dynamics, with Grow Sciences improving its rank from 32 in September to 24 in December, and Tru Infusion experiencing a decline from rank 20 in September to 25 in December. The competitive pressures from brands like MADE, which maintained a stable rank around 21, further emphasize the challenges Abundant Organics faces in sustaining its market position and sales growth in Arizona's Flower category.
Notable Products
In December 2024, Jenny Kush (3.5g) maintained its position as the top-performing product for Abundant Organics, consistently holding the number one rank since September, with sales reaching 1,273 units. Strawberry Serenity Pre-Roll (1g) emerged as the second best-selling product, marking its debut in the rankings. Crimson Cloud Pre-Roll (1g) followed closely in third place, also appearing for the first time in the sales rankings. P #42 Pre-Roll (1g) secured the fourth spot, while Pink Mallow (3.5g) rounded out the top five, showing strong performance in its category. Notably, the pre-roll category saw significant new entries in December, indicating a shift in consumer preferences toward these products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.