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Oct-2024
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Overview
Market Insights Snapshot
American Hash Makers has shown varied performance across different states and categories, reflecting both strengths and areas for potential improvement. In New York, the brand maintained a strong presence in the Concentrates category, ranking consistently between 8th and 12th place from July to October 2024. This stability suggests a solid foothold in the market, although a slight drop from August's peak ranking indicates room for growth. The brand's sales in New York also demonstrate a positive trend, with a notable increase from July to August, followed by a slight dip in September, and recovery in October. This fluctuation highlights the dynamic nature of consumer preferences or competitive pressures in the state.
In contrast, the performance of American Hash Makers in Washington presents a different narrative. The brand did not appear in the top 30 for the Concentrates category until October 2024, where it ranked 58th, marking a significant improvement from the previous months where it was outside the top 30. This upward movement in October could be indicative of strategic changes or increased consumer engagement. However, the overall sales figures in Washington are notably lower than in New York, suggesting that the brand may need to focus on increasing its market penetration or consumer outreach efforts in Washington to sustain and further this positive momentum.
Competitive Landscape
In the competitive landscape of the New York concentrates market, American Hash Makers has experienced notable fluctuations in its ranking over the past few months. Starting at 9th place in July 2024, the brand improved to 8th in August but then slipped to 12th in both September and October. This decline in rank coincides with a decrease in sales from August to September, though there was a recovery in October. Meanwhile, competitors like House of Sacci have shown a consistent upward trend, moving from 16th in July to 9th in October, surpassing American Hash Makers in the process. Similarly, Blotter experienced a drop from 3rd to 10th place, yet still maintains a higher rank than American Hash Makers. Additionally, Silly Nice has shown resilience, maintaining a close competition by securing the 13th position in October. These dynamics suggest that while American Hash Makers has a strong presence, it faces stiff competition from brands that are either improving their market positions or maintaining a stable rank, impacting its sales and market share.
Notable Products
In October 2024, Dutch Treat Hippie Hash (1g) from American Hash Makers maintained its top position in the Concentrates category, achieving a notable sales figure of 535 units. Lemon Cherry Gelato x Grease Monkey Stars and Rosin (1g) made a significant entry into the rankings at second place, while Arjan's Haze Classic Hash (1g) followed closely in third. Blueberry Hash (1g) experienced a slight drop, moving from the top position in August to fourth place in October. Northern Lights Classic Hash (1g) debuted in the rankings at fifth place, showcasing its growing popularity. These changes indicate a dynamic shift in consumer preferences within the Concentrates category over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
