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Nov-2025
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Overview
Market Insights Snapshot
Back Home Cannabis Co. has experienced notable shifts in its market performance across different categories and states. In the New York market, their Flower category has seen a consistent decline in rankings over the past few months. Starting at the 4th position in August 2025, it slid to 8th by November. This downward trend is accompanied by a decrease in sales, indicating potential challenges in maintaining their competitive edge within this category. Despite the drop, the brand remains within the top 10, suggesting that while they face increasing competition, they still hold a significant market presence.
In contrast, the Pre-Roll category for Back Home Cannabis Co. in New York has shown more stability, holding steady at the 10th rank from September to November 2025. This consistency, despite fluctuations in sales figures, highlights a more resilient position in this segment compared to their Flower offerings. However, the absence of Back Home Cannabis Co. from the top 30 in other states or provinces might be a point of concern, as it suggests limited geographical reach or varying competitive pressures in those regions. Understanding these dynamics could be crucial for stakeholders looking to assess the brand's overall market strategy and potential areas for growth or improvement.
Competitive Landscape
In the competitive landscape of the New York flower category, Back Home Cannabis Co. has experienced a notable shift in its market position from August to November 2025. Initially ranked 4th in August, the brand saw a decline to 8th place by November. This downward trend in rank coincides with a decrease in sales, suggesting a potential loss of market share. In contrast, competitors such as Find. and Grocery Cannabis have shown resilience and growth. Find. improved its rank from 7th to 6th, while Grocery Cannabis climbed from 18th to 7th, indicating a significant increase in consumer preference and sales. Meanwhile, Matter. experienced a decline similar to Back Home Cannabis Co., dropping from 3rd to 9th, which may indicate broader market dynamics affecting top-tier brands. These shifts highlight the competitive pressures Back Home Cannabis Co. faces and underscore the importance of strategic adjustments to regain its standing in the New York flower market.
Notable Products
In November 2025, the top-performing product from Back Home Cannabis Co. was Acapulco Gold (3.5g) in the Flower category, securing the number one rank with sales of 5640 units. Following closely, Northern Lights (3.5g), also in the Flower category, held the second position despite a significant drop in sales from the previous month. White Widow (3.5g) climbed to third place, maintaining a steady presence in the top five. Maui Wowie (3.5g) remained in fourth place, showing consistent sales figures over the months. Notably, the Northern Lights Pre-Roll 6-Pack (3g) saw a drop to fifth place, indicating a shift in consumer preference within the Pre-Roll category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
