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Oct-2024
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Overview
Market Insights Snapshot
Beehive Extracts has shown a mixed performance across different categories in Oregon. In the Concentrates category, the brand has experienced a slight decline in its ranking over the months, moving from 17th in July 2024 to 20th by October 2024. This downward trend is reflected in their sales, which saw a notable decrease from $115,065 in July to $91,590 in October. The movement in rankings suggests increasing competition or a shifting consumer preference within the Concentrates market, which may require strategic adjustments from Beehive Extracts to regain their footing.
Conversely, in the Vapor Pens category, Beehive Extracts has shown a positive trajectory. Starting at 62nd place in July 2024, they have improved their position to 56th by October. This upward movement, despite not breaking into the top 30, indicates a growing presence and potential within this segment. Their sales figures support this trend, with a significant jump from $34,849 in July to $45,210 in October, suggesting successful marketing or product improvements that resonate with consumers. However, continued efforts are necessary to advance further in the rankings and capitalize on the momentum gained in the Vapor Pens category.
Competitive Landscape
In the competitive landscape of concentrates in Oregon, Beehive Extracts has experienced notable fluctuations in its market ranking over the past few months. Starting in July 2024, Beehive Extracts held the 17th position, improving to 15th by September, but then dropping to 20th in October. This decline in rank coincides with a decrease in sales, suggesting a potential challenge in maintaining market share. In contrast, Mana Extracts experienced a significant drop from 12th to 21st, indicating a steeper decline in market presence. Meanwhile, Elysium Fields showed a positive trajectory, climbing from 33rd to 19th, which could pose a competitive threat if the trend continues. Verdant Leaf Farms and Private Stash also present varying dynamics, with Private Stash notably improving its rank to 18th in October, surpassing Beehive Extracts. These shifts highlight the competitive volatility in the Oregon concentrates market, emphasizing the need for Beehive Extracts to strategize effectively to regain and sustain its market position.
Notable Products
In October 2024, the top-performing product from Beehive Extracts was GMO Cookies Badder (1g) with a sales figure of 1004 units, securing the first rank. Jokerz Candy Badder (1g) followed closely at the second position with a notable improvement from previous months, indicating a rising trend. Drip Station Badder (1g) maintained a strong presence at the third rank, showcasing consistent performance. Jungle Juice Badder (1g) and Midnight Orgy Badder (1g) occupied the fourth and fifth positions respectively, both showing stable sales figures. The Concentrates category dominated the rankings, highlighting its popularity among consumers in October 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
