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Dec-2024
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Overview
Market Insights Snapshot
Beezle Extracts has shown varied performance across different states and product categories in recent months. In California, the brand's presence in the Concentrates category has not been particularly strong, as indicated by their absence from the top 30 rankings from September through December 2024. This suggests a potential challenge in penetrating a competitive market or possibly a need to reassess their strategy in this state. On the other hand, Maryland tells a different story, where Beezle Extracts has consistently maintained a robust position in the Concentrates category, holding steady at the number three rank from October to December 2024. This stability highlights their strong foothold and consumer preference in Maryland's market.
In terms of category performance within Maryland, Beezle Extracts has experienced fluctuations. While they have maintained a top-three ranking in Concentrates, their performance in the Edible category has seen a slight decline, moving from 21st to 25th place from September to December 2024. Similarly, in the Pre-Roll category, the brand has slipped from 28th to 38th place, indicating potential areas for improvement. However, their position in the Vapor Pens category shows a positive trend, improving from 24th to 19th place, suggesting growing consumer interest and acceptance. These movements across categories provide insights into consumer preferences and areas where Beezle Extracts might focus their efforts to bolster their market presence.
Competitive Landscape
In the Maryland concentrates market, Beezle Extracts has shown remarkable consistency, maintaining a steady third-place rank from October to December 2024, despite the competitive landscape. This stability in rank is notable given the fluctuations seen with other brands such as Nature's Heritage, which dropped from third to sixth place in November before rebounding to second in December. Meanwhile, Grassroots has consistently held the top spot, showcasing strong sales performance. Beezle Extracts' ability to sustain its position amidst these shifts suggests a solid customer base and effective market strategies. Additionally, while Evermore Cannabis Company and District Cannabis have shown upward trends, Beezle Extracts' consistent sales figures indicate a reliable market presence, positioning it well for future growth in the Maryland concentrates category.
Notable Products
In December 2024, Beezle Extracts saw Orange Drizzle Cured Resin Shatter (1g) leading the sales as the top-performing product in the Concentrates category. This product secured the first rank with notable sales of 1171 units. Following closely, Sunset Octane Cured Resin Shatter (1g) and Deadband Cured Resin Shatter (1g) occupied the second and third positions, respectively, showing strong performance in the same category. Moonbow Distillate Cartridge (0.5g) from the Vapor Pens category ranked fourth, maintaining a consistent presence in the top rankings. Notably, Night Time Bites - THC/CBN 1:1 Blue Razz Chews 10-Pack (100mg THC, 100mg CBN) experienced a drop from fourth in November to fifth in December, indicating a slight decline in its sales momentum.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
