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Jan-2025
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Overview
Market Insights Snapshot
Beezle Extracts has demonstrated varied performance across different states and product categories over recent months. In California, the brand faced challenges in the Concentrates category, as it did not rank in the top 30 brands from October 2024 onwards. This indicates a potential area for improvement in a highly competitive market. On the other hand, in Maryland, Beezle Extracts showed a strong presence in the Concentrates category, maintaining a top-three position for October and November 2024, although it experienced a decline to the eighth position by January 2025. This suggests that while the brand is well-regarded in Maryland, there may be increasing competition or shifts in consumer preferences that are impacting its market position.
In terms of other product categories in Maryland, Beezle Extracts has seen mixed results. The Edible category showed consistent rankings, staying within the 20th to 25th range, which indicates a stable but not leading position. Interestingly, the brand's performance in the Vapor Pens category improved significantly, climbing from the 20th position in November 2024 to 12th by January 2025, suggesting a positive trend and potential growth opportunity in this segment. However, in the Pre-Roll category, Beezle Extracts did not make it into the top 30 in most months, highlighting a potential area for strategic focus to enhance its market presence. Overall, while Beezle Extracts is performing well in certain areas, there are clear opportunities for growth and expansion in others.
Competitive Landscape
In the Maryland Vapor Pens category, Beezle Extracts has shown a notable upward trend in rankings over the past few months, moving from 18th place in October 2024 to 12th place by January 2025. This improvement in rank suggests a positive reception in the market, despite facing strong competition from brands like Fade Co. and Curio Wellness, which have consistently maintained higher ranks. Notably, SunMed and the Essence continue to dominate the top positions, indicating robust sales performance. Beezle Extracts' sales figures have shown a significant increase from November to January, suggesting effective strategies in capturing market share and potentially closing the gap with higher-ranked competitors. This trend highlights Beezle Extracts' potential for continued growth in the Maryland market.
Notable Products
In January 2025, the top-performing product for Beezle Extracts was the Cherry Punch Distillate Cartridge (1g) in the Vapor Pens category, climbing to the number one rank with sales reaching 1062 units. The Buzz - Banana Cake Distillate Cartridge (1g) also performed well, securing the second position. Notably, the Orange Drizzle Cured Resin Shatter (1g) entered the rankings at third place, showing a strong debut. The Night Time Bites - THC/CBN 1:1 Blue Razz Chews maintained its fourth position from December. Meanwhile, the Moonbow Distillate Cartridge (0.5g) dropped to fifth place after being ranked second in December, indicating a shift in consumer preferences within the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
