.svg){kind=small}
Nov-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the Colorado market, Bloom County has demonstrated notable fluctuations across different cannabis categories. In the Flower category, the brand saw a promising rise from a rank of 20 in September 2024 to 16 in October 2024, signaling a positive reception among consumers. However, this momentum was not sustained, as Bloom County's ranking fell to 23 in November 2024, indicating potential challenges or increased competition. The sales figures for November also reflect a significant drop, which might be contributing to their lower rank. This suggests that while Bloom County has the potential to capture consumer interest, maintaining that interest may require strategic adjustments.
Conversely, in the Pre-Roll category, Bloom County has shown a more stable performance in Colorado. The brand improved its position to 10th place in September 2024, although it slightly dropped to 12th in October, it quickly rebounded to 11th in November. This stability, despite minor fluctuations, may indicate a strong brand presence or effective product offerings in this category. The relatively consistent sales figures over these months further underscore a steady consumer base. The fact that Bloom County remains within the top 15 brands in this category highlights its competitive edge and potential for sustained growth, contrasting with the challenges faced in the Flower category.
Competitive Landscape
In the competitive landscape of the Flower category in Colorado, Bloom County has experienced notable fluctuations in its ranking over recent months, which could impact its market position and sales trajectory. In August 2024, Bloom County held the 19th position, but by November 2024, it had dropped to 23rd, indicating a potential decline in market presence. This downward trend contrasts with competitors like Antero Sciences, which saw a significant rise from 25th in September to 11th in October before settling at 22nd in November, suggesting a more volatile yet upward trajectory. Meanwhile, Vera improved its rank from 36th in August to 21st in November, showcasing a consistent upward trend. Despite Bloom County's brief improvement to 16th in October, its sales in November were notably lower than those of Host, which maintained a steadier rank around the mid-20s. These dynamics highlight the competitive pressure Bloom County faces, emphasizing the need for strategic adjustments to regain and sustain higher rankings and sales in the competitive Colorado Flower market.
Notable Products
In November 2024, the top-performing product for Bloom County was the London Pound Mints Pre-Roll (1g) in the Pre-Roll category, securing the number one rank with sales of 5231 units. The Golden Goat Pre-Roll (1g) climbed from the fifth position in October to rank second, showing a significant increase in sales to 4932 units. Garlic Crasher (1g) from the Flower category attained the third position, having not been ranked in the previous months, with sales reaching 4739 units. Zero Gravity (Bulk) also entered the rankings for the first time in November, securing the fourth spot. Full Send Pre-Roll (1g) dropped to fifth place, having previously been ranked first in September, with a notable decrease in sales to 2504 units.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
