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Dec-2025
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Overview
Market Insights Snapshot
Bloom County has demonstrated a mixed performance across categories and states, with notable fluctuations in its rankings. In the Colorado market, their Flower category experienced a challenging period, as evidenced by their rankings slipping from 34th in September 2025 to 46th in October 2025, before recovering slightly to 33rd in November. However, they were unable to maintain this upward trend, falling back to 38th in December. This indicates a volatile presence in the Flower category, suggesting potential challenges in maintaining consistent market share or possibly facing strong competition. The fact that Bloom County did not make it into the top 30 in any of these months highlights areas for potential improvement or strategic reevaluation.
Conversely, Bloom County has shown a strong and steady performance in the Pre-Roll category within Colorado. They consistently held the 4th position from September to November 2025, demonstrating a robust foothold in this segment. Although there was a slight dip to the 5th position in December, their sustained presence in the top 5 indicates a solid consumer base and effective market strategies in this category. This contrast between the Flower and Pre-Roll categories suggests that while Bloom County may face challenges in certain segments, they have successfully carved out a niche in others, highlighting the importance of targeted strategies tailored to specific product categories.
Competitive Landscape
In the competitive landscape of the Colorado Pre-Roll market, Bloom County experienced a slight decline in its ranking from fourth to fifth place by December 2025. This shift is notable as it coincides with the rise of Seed & Strain Cannabis Co., which improved its position from sixth to fourth place during the same period. Despite this, Bloom County maintained a strong presence, consistently outperforming TWAX, which climbed from twelfth to sixth place. However, Bloom County's sales trajectory showed some volatility, with a dip in November before rebounding in December. Meanwhile, Kaviar held a steady third place, consistently leading in sales, indicating a robust market position. The competitive dynamics suggest that while Bloom County remains a key player, it faces increasing pressure from both established and emerging brands in the Colorado Pre-Roll segment.
Notable Products
In December 2025, the top-performing product for Bloom County was GMO Pre-Roll (1g), which secured the number one rank with sales of 11,213 units. Chem Gem Pre-Roll (1g) followed closely in the second position, showing a slight drop from its previous top rank in September. Showstopper Pre-Roll (1g) made a notable entry into the rankings, finishing third for the month. Juicy Fruit Pre-Roll (1g), which had topped the charts in November, fell to the fourth position in December. Super Lemon Haze Pre-Roll (1g) maintained its fifth place rank from October, indicating consistent performance over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
