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Oct-2025
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Overview
Market Insights Snapshot
Bloom County's performance across different categories in Colorado reveals some intriguing dynamics. In the Flower category, the brand experienced a downward trend, slipping from a rank of 28 in July to 43 by October. This decline coincided with a significant drop in sales, suggesting potential challenges in maintaining market share in this highly competitive category. The absence from the top 30 in September and October indicates a need for strategic adjustments to regain traction. Conversely, the Pre-Roll category presents a different narrative, where Bloom County consistently held a strong position, maintaining a rank of 4 from August through October. This stability, coupled with increasing sales, highlights the brand's robust performance and consumer preference in this segment.
While the Flower category in Colorado poses challenges for Bloom County, their Pre-Roll category performance is noteworthy. The brand's ability to sustain a high rank and increase sales in the Pre-Roll category suggests a successful strategy that resonates with consumers. The contrast between the two categories underscores the importance of focused marketing efforts and product differentiation. Although specific sales figures are not fully disclosed, the overall trend indicates a need for Bloom County to reassess its approach in the Flower category while capitalizing on its strengths in Pre-Rolls to enhance its market presence.
Competitive Landscape
In the competitive landscape of the Colorado pre-roll category, Bloom County has maintained a consistent rank of 4th place from August to October 2025, showcasing a stable position amidst fluctuating market dynamics. Notably, Kaviar and Green Dot Labs have been strong competitors, frequently occupying the top three positions. Despite these challenges, Bloom County has demonstrated a positive trend in sales, with a notable increase from August to October 2025, suggesting effective market strategies and consumer loyalty. Meanwhile, Bonsai Cultivation and Seed & Strain Cannabis Co. have shown more variability in their rankings, indicating potential opportunities for Bloom County to capitalize on their competitors' inconsistencies. This analysis underscores the importance of strategic positioning and market adaptation for Bloom County to enhance its competitive edge in the Colorado pre-roll market.
Notable Products
In October 2025, the top-performing product for Bloom County was Purple Garlic Pre-Roll (1g) in the Pre-Roll category, achieving the number one rank with sales of 13,508 units. Following closely, Full Send Pre-Roll (1g) maintained its position at rank two, showing an increase in sales compared to previous months. Super Silver Haze Pre-Roll (1g) entered the top ranks at position three, marking a notable debut in the monthly rankings. Super Lemon Haze Pre-Roll (1g) secured the fourth position, while Juicy Fruit Pre-Roll (1g) experienced a slip to fifth place, despite being in the top spot in August. This indicates a dynamic shift in consumer preferences within the Pre-Roll category over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
