.svg){kind=small}
Nov-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Bodega Buds has shown a dynamic performance across different categories in Washington. In the Concentrates category, the brand experienced a notable improvement, climbing from the 18th position in October 2024 to 11th in November 2024. This upward trajectory is particularly impressive given the competitive nature of the Concentrates market. However, in the Flower category, Bodega Buds has maintained a more stable presence, with slight fluctuations from 15th in August to 16th in November. This suggests a consistent consumer base, albeit with some challenges in maintaining higher rankings. The Pre-Roll category also shows a gradual improvement, moving from 72nd in August to 56th in November, indicating growing consumer interest or effective marketing strategies in this segment.
Interestingly, Bodega Buds has struggled to secure a strong position in the Vapor Pens category in Washington. The brand was absent from the top 30 rankings in August and October, managing to appear only in September and November at 93rd and 94th positions, respectively. This inconsistency could be indicative of a need for strategic adjustments or product differentiation to capture a larger market share. Overall, while Bodega Buds shows promise in certain categories, particularly Concentrates, there is room for improvement in others, such as Vapor Pens, to enhance its competitive standing across the board.
Competitive Landscape
In the competitive landscape of the flower category in Washington, Bodega Buds has experienced a relatively stable performance from August to November 2024, maintaining a rank within the top 20. Despite a slight dip in October, where it fell to 17th place, Bodega Buds rebounded to 16th in November. This consistency is notable when compared to competitors like Ooowee, which saw a decline from 11th to 14th place over the same period, indicating potential volatility. Meanwhile, SKÖRD and Sweetwater Farms both showed significant upward momentum, with SKÖRD climbing from 22nd to 15th and Sweetwater Farms from 27th to 17th, suggesting increased competition. These shifts highlight the importance for Bodega Buds to strategize on maintaining its market position amidst the dynamic movements of its competitors.
Notable Products
In November 2024, Animal Face Pre-Roll (1g) emerged as the top-performing product for Bodega Buds, climbing from the third position in October to first, with notable sales of 2817 units. Granddaddy Purple Sugar Wax (1g) secured the second spot, introduced this month with impressive sales figures. Sour Cough Pre-Roll (1g), previously maintaining the top rank from August through October, slipped to third place. Cereal Milk Pre-Roll (1g) experienced a slight drop, moving from second in October to fourth in November. Sour Diesel Wax (1g) maintained its position at fifth, showing consistency in its category despite fluctuating ranks in previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
