Sep-2024
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Overview
Market Insights Snapshot
Bossy's performance across different categories and states reveals some interesting trends. In the state of Michigan, Bossy has shown a consistent presence in the Vapor Pens category, maintaining a rank within the top 40 over the past few months. Specifically, they improved their rank from 38th in June to 31st in July, before slightly dropping to 33rd and 34th in August and September, respectively. This indicates a relatively stable position in a competitive market. However, in the Concentrates category, Bossy did not make it into the top 30, with a ranking of 93rd in August, suggesting room for growth or a need for strategic adjustments in this segment.
The sales figures for Bossy in the Vapor Pens category in Michigan provide additional insights. Despite the fluctuations in their ranking, Bossy experienced a significant increase in sales from June to July, with sales peaking in July before experiencing a decline by September. This pattern might reflect seasonal demand or changes in consumer preferences, which could be pivotal for future planning. The absence of Bossy in the top 30 for Concentrates in other months, aside from August, highlights a potential challenge in gaining traction in this category. Understanding these dynamics can be crucial for stakeholders looking to optimize their market strategies and product offerings.
Competitive Landscape
In the competitive landscape of vapor pens in Michigan, Bossy has shown a dynamic performance from June to September 2024. Starting at rank 38 in June, Bossy climbed to 31 in July, demonstrating a positive momentum before slightly declining to 33 in August and 34 in September. This fluctuation in rank reflects the competitive pressure from brands like Packwoods, which, despite not being in the top 20, showed a consistent improvement from rank 39 in July to 32 in September. Meanwhile, Fluresh made notable strides, moving from rank 53 in June to 31 by September, indicating a strong upward trend that could pose a challenge to Bossy. Additionally, Rkive Cannabis and True North Collective have maintained competitive positions, with Rkive Cannabis ending September at rank 37 and True North Collective at 36. Bossy's sales peaked in July but saw a decline by September, suggesting the need for strategic adjustments to maintain its competitive edge in this evolving market.
Notable Products
In September 2024, the top-performing product for Bossy was the Premium Granddaddy Purple Distillate Cartridge (1g) in the Vapor Pens category, which rose to the number one rank from second place in August. Following closely is the Peaches & Cream Distillate Cartridge (1g), which ranked second with sales of $4,353. The Blueberry Diesel Distillate Cartridge (1g) maintained a strong presence, ranking third, despite not being ranked in August. The Premium Candyland Distillate Cartridge (1g) secured the fourth position, showing a consistent decline from its second-place ranking in July. Finally, the Premium Watermelon Zkittles Distillate Cartridge (1g) entered the list at fifth place, indicating a new entry for September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.