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Apr-2026
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Overview
Market Insights Snapshot
Boulder Built has shown notable performance in the Colorado market, particularly in the Flower category. From January to April 2026, the brand has demonstrated a positive upward trajectory, improving its ranking from 18th to 16th. This upward movement is supported by a significant increase in sales, with April figures reaching $551,115, indicating robust growth and consumer demand. However, in the Pre-Roll category, Boulder Built has struggled to make it into the top 30 rankings earlier in the year, only achieving the 28th position by April. This highlights a potential area for improvement or strategic focus to enhance their market presence in this segment.
While Boulder Built's performance in the Flower category in Colorado is commendable, their journey in the Pre-Roll category suggests some challenges. The brand's ranking in the Pre-Roll segment improved from 38th in January to 28th by April, yet this still places them on the fringes of the top 30. Despite this, the steady increase in sales from January to March suggests that there is a growing interest in their Pre-Roll products, albeit not as pronounced as in the Flower category. The absence of top 30 rankings in other states or provinces indicates that Boulder Built's current market strength is primarily concentrated in Colorado, and there may be untapped potential in expanding their reach beyond this state.
Competitive Landscape
Boulder Built has experienced a notable shift in its competitive positioning within the Colorado flower category from January to April 2026. Starting the year in 18th place, Boulder Built was not within the top 20 in February but made a comeback to 19th in March and further improved to 16th in April. This upward trend in rank is indicative of a positive sales momentum, as evidenced by a significant increase in sales from March to April. In contrast, competitors such as 710 Labs and Billo have shown fluctuating ranks, with 710 Labs dropping from 6th in January to 17th in April, and Billo declining from 8th to 18th over the same period. Meanwhile, 14er Boulder and Artsy Cannabis Co have maintained relatively stable positions, though both saw a slight dip in April. These dynamics suggest that Boulder Built is gaining traction and market share, potentially at the expense of its competitors, making it a brand to watch in the coming months.
Notable Products
In April 2026, Boulder Built's top-performing product was GMO Crasher Bulk in the Flower category, maintaining its number one rank from March with sales reaching 7751 units. Snow Queen 3.5g emerged strongly, securing the second spot with notable sales of 6190 units, having not been ranked in previous months. Frosted Cherry Cookies Popcorn 1g entered the rankings at third place, demonstrating a strong market entry with 5631 units sold. Kiwi Sours Bulk, which was ranked fourth in February, returned to the same position in April with 5385 units sold. Paris Hilton Bulk made its debut in the rankings at fifth place, indicating a growing interest in this product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
