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Nov-2024
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Overview
Market Insights Snapshot
Buckeye Relief has demonstrated varied performance across different product categories in Ohio. In the Concentrates category, the brand maintained a stable presence, holding the 14th position in August and September, before slightly improving to 13th in October. However, by November, they fell out of the top 30, indicating a potential area for improvement. In the Flower category, Buckeye Relief showed resilience by bouncing back to the 10th position in November after slipping to 15th in September and October. This recovery in the Flower category suggests a strong market presence and consumer preference for their products, despite fluctuating sales figures over the months.
Conversely, the performance in the Vapor Pens category has been less consistent, with Buckeye Relief dropping from 20th in October to 27th in November. This decline suggests challenges in maintaining a competitive edge in this segment. Notably, the brand was not ranked in the top 30 for Edibles in September, October, and November, which might point to either a strategic choice or a gap in market penetration for this product line. The absence from the top 30 in multiple months highlights potential areas for growth and expansion, particularly in enhancing their presence in the Edibles market.
Competitive Landscape
In the competitive landscape of the Ohio flower category, Buckeye Relief has experienced notable fluctuations in its ranking over the past few months. Starting from a respectable 8th position in August 2024, Buckeye Relief saw a significant drop to 15th place in September and October, before recovering slightly to 10th in November. This volatility contrasts with the more stable performance of competitors like Seed & Strain Cannabis Co., which maintained a strong presence in the top 10, peaking at 4th place in October. Meanwhile, Eden's Trees consistently outperformed Buckeye Relief, ranking as high as 4th in September. Despite these challenges, Buckeye Relief's sales showed a recovery in November, suggesting potential for regaining market share. The brand's ability to bounce back in sales indicates a resilience that could be leveraged to improve its competitive standing in the coming months.
Notable Products
In November 2024, Buckeye Relief's top-performing product was 92 Cookies (2.83g) in the Flower category, which climbed to the number one rank with sales reaching 4730 units. Blueberry Funk (2.83g), also in the Flower category, slipped to the second position despite consistently holding the top spot in the prior three months. Garlic Breath 2.0 (2.83g) maintained a steady presence, ranking third, showing an improvement from its absence in October. Honey Crisp (2.83g) rose to fourth place, improving from its fifth position in October. Lemon Dosidos (2.83g) remained consistent, holding the fifth spot for two consecutive months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
