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Nov-2024
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Overview
Market Insights Snapshot
In the state of Washington, C4 Cannaburst has maintained a stable presence in the Edible category over the past few months. From August to November 2024, the brand consistently ranked within the top 30, though it experienced a slight dip from 29th to 30th position in November. This indicates a steady, albeit slightly challenged, performance in a competitive market. Notably, despite the minor drop in ranking, C4 Cannaburst saw an increase in sales from October to November, suggesting an upward trend in consumer demand or effective promotional strategies during that period.
While C4 Cannaburst's presence in Washington has been consistent, its absence from the top 30 in other states or categories could be a point of concern or an opportunity for growth. The brand's ability to maintain its ranking in Washington's Edible category, despite the competitive landscape, highlights its potential for expansion into other markets or product lines. The upward sales trajectory in November also suggests that C4 Cannaburst is capitalizing on market opportunities, which could be a strategic advantage if leveraged correctly in other regions.
Competitive Landscape
In the Washington edible market, C4 Cannaburst has experienced a slight decline in its competitive standing over recent months. From August to November 2024, C4 Cannaburst's rank shifted from 29th to 30th, indicating a need for strategic adjustments to regain momentum. Despite maintaining a consistent sales performance, competitors like Chewee's have shown stronger growth, consistently ranking 28th and surpassing C4 Cannaburst in sales. Meanwhile, Canna Vita (WA) has shown a steady upward trend, climbing from 31st to 29th, potentially posing a threat if this trajectory continues. It's crucial for C4 Cannaburst to analyze these trends and implement targeted marketing strategies to enhance its market position and drive sales growth in the competitive Washington edible landscape.
Notable Products
In November 2024, the Sativa Sour Atomic Apple Fruit Chews 10-Pack (100mg) maintained its top position as the best-selling product for C4 Cannaburst, with sales reaching 379 units. The Watermelon Whizbang Fruit Chews 10-Pack (100mg) consistently held the second rank, showing a steady increase in sales over the months. Pineapple Pucker Fruit Chews 10-Pack (100mg) climbed back to third place after a dip in October, indicating a resurgence in popularity. The Indica Pineapple Orange Guava Fruit Chews 10-Pack (100mg) slipped to fourth place, despite a slight recovery in sales compared to October. New to the top ranks, Tropical Chem (3.5g) entered at fifth place, marking its first appearance in the rankings for November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
