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Oct-2024
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Overview
Market Insights Snapshot
CAMP (NV) has demonstrated varied performance across different product categories in the state of Nevada. In the Concentrates category, the brand has maintained a steady presence, ranking 12th in both August and October 2024, with a slight dip to 14th in September. This consistent ranking indicates a stable market position, although it was not in the top 30 in July, which suggests a significant improvement in subsequent months. In contrast, the Edible category has seen CAMP (NV) consistently holding the 17th position from July through September, with a minor improvement to 16th in October. This steady ranking suggests a loyal customer base, but there is room for growth to break into higher ranks.
In the highly competitive Flower category, CAMP (NV) experienced fluctuations, starting at 7th place in July, dropping to 12th in August, and then climbing back to 9th and 10th in September and October, respectively. This movement indicates a resilient performance in a volatile market. The Pre-Roll category shows a similar trend, with the brand achieving its highest rank of 4th in September, though it fluctuated between 5th and 8th in other months. Meanwhile, in the Vapor Pens category, CAMP (NV) saw a notable jump to 9th place in September, but it did not maintain this momentum, ranking 13th by October. These shifts highlight the dynamic nature of the market and the brand's ability to adapt, although not consistently maintaining top ranks across all categories.
Competitive Landscape
In the competitive landscape of the Nevada flower category, CAMP (NV) has experienced notable fluctuations in its ranking over recent months. Starting from a strong position at rank 7 in July 2024, CAMP (NV) saw a dip to rank 12 in August, before slightly recovering to rank 9 in September, and then slipping again to rank 10 in October. This pattern indicates a challenging market environment where competitors like FloraVega / Welleaf and Firestar have demonstrated significant upward momentum. Notably, FloraVega / Welleaf improved from rank 11 in July to rank 8 in both August and October, while Firestar made a remarkable leap from rank 26 in July to rank 9 in October. These shifts suggest that while CAMP (NV) maintains a competitive position, it faces increasing pressure from rising brands, necessitating strategic adjustments to regain and sustain higher rankings in the Nevada flower market.
Notable Products
In October 2024, the top-performing product for CAMP (NV) was LA Kush Cake #1 Pre-Roll (1g) in the Pre-Roll category, which rose to the first position with sales reaching 5280 units. El Chivo Cheddar Pre-Roll (1g) followed closely as the second-best seller, climbing from fourth in September to second in October. Plum Sangria Pre-Roll (1g) secured the third spot, marking its debut in the rankings this month. Wedding Cake Pre-Roll (1g) took the fourth position, also entering the rankings for the first time. Bahama Mama Pre-Roll (1g) dropped from third in September to fifth in October, indicating a shift in consumer preference among CAMP (NV) products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
